A great opportunity to see where Burberry is today! A men's pop-up store will be born.

In 2018, Riccardo Tisci was named Chief Creative Officer, and the rebranding was bold and progressive"Burberry.. The brand's attitude toward street-like fashion, while maintaining its traditions, conveys a mood of creating an entire style rather than any one form.

. The pop-up store will be held at the Seibu Ikebukuro main store from June 17 (Wed.).

The latest men's collection will be featured here, with a close-up of the Fall/Winter 2020 pre-collection at the opening. The collection includes authentic items inspired by archives and heritage, as well as sporty items featuring Tisci's signature logos and prints. Please see the photos for representative looks.

In addition, to celebrate the opening of the pop-up store, a limited edition of 50 vintage check shirts will be available for purchase. No date has been set as of yet, but this will be a unique opportunity to see where "Burberry" is today.