Urahara freaks beware of fainting! A Japanese vintage clothing-themed pop-up will be held at P-ROOM THE WORLD in Shibuya Parco.

　

Since its opening last year, Shibuya PARCO has been the talk of the town. With the concept of "the one and only next-generation commercial facility that transmits information to the world," a selection of cutting-edge stores are lined up.

A studio composed of three elements: gallery, art toys, and fashion."2G."A select store set up inP-ROOM THE WORLDis one such event. P-ROOM THE WORLD," for which Mr. Motofumi "POGGY" Ogi serves as fashion director and has created a series of unique events, has once again prepared an intriguing pop-up event. The name of the event is the "So Cool Japan Exhibition.

The "So Cool Japan" exhibition, with the theme of Japanese vintage clothing, features a selection of rare items that cannot be found anywhere else, by two stores: "C30," which is well versed in the vintage clothing industry, and "weber," a nomadic vintage clothing shop that boasts a fervent following. Here is a glimpse of some of the items available prior to the event!

ELECTRIC COTTAGE CAMBER STAND NECK SWEAT

GOOD ENOUGH DEBUT TEE '90

GOOD ENOUGH PRISONER PANTS '91

SCR GOOD ENOUGH BASIC SCR MA-1

UNDER COVER one and only INSIDEOUT DUFFLE COAT

Introducing first, a selection of "C30. The lineup includes vintage items from domestic brands that represent the Urahara, such as "ELECTRIC COTTAGE," the predecessor brand of Hiroshi Fujiwara's "fragmentdesign," "GOOD ENOUGH," which enjoyed great popularity in the 1990s, and "UNDER COVER. UNDER COVER" and others, which were extremely popular in the 90's. The lineup includes vintage items from domestic brands that are representative of the Urahara area. The lineup is nostalgic, and at the same time, we are impressed by the designers who have created products that have not faded away.

10s Katsuhiro Otomo CYCLE MODET shirt

90s DAIDO MORIYAMA photo at KMopa Exhibition deadstock T shirt

90s MILK BOY HIKARU WITH SKULL RINGS T shirt

90s MILK BOY HIROSHI PLAYING GUITAR T shirt

Meanwhile, "Weber," a collecting crew that collects items that are the result of the pursuit of "likes," had a collection of illustrated T-shirts by Katsuhiro Otomo, as well as photo T-shirts by Daido Moriyama and other people associated with "MILK BOY. This was a rare opportunity to see T-shirts by legends of Tokyo culture all in one place.

In addition to these items, a total of 300 items (‼︎) are said to be in stock. On Thursday, June 25, the day before the pop-up,Official "2G" Instagram accountPlease check back here for a live introduction of our products by Mr. Motofumi "POGGY" Ogi at