NEWS

Translated By DeepL

Before the arrival of midsummer, we have already received new White Mountaineering products that make us miss autumn.

We recently completed our online digital presentation of the Spring/Summer 2021 season.Paris Men's Fashion WeekThe following is a list of the most common problems with the

The style in which various brands presented their collections in the form of movies under the same field was like a cross-fertilization battle, and was quite entertaining. Among them, the most impressive movie was presented by [Joon].White MountaineeringIt is.

For more information.this way (direction close to the speaker or towards the speaker)It was a great presentation, full of meaning, significance, and intention to do it on video, as you can see in the following page .

The 2020 fall/winter season of "White Mountaineering" will start tomorrow, July 23 (Thursday). The theme for this season is "GONE.

From the city to nature . . The theme is a journey in pursuit of a man's style to enhance himself. The ephemeral atmosphere that changes from fall to winter is expressed in the original textile with overlapping fallen leaves and clouds. The brand's typical details, such as hunting and climbing, are incorporated in layered and intricate shapes to create items with a new look.

, a few of the items that will be presented at the launch.

First up is a collaboration with MILLET, following on from last season.

¥24,000+TAX

The tone-on-tone print gives this backpack a sophisticated look.

The collaboration with Millet will come in four types: a backpack, a multi-waist pack, a pouch, and a small pouch.

Pouch that can be attached to a backpack this season.

¥6,200+TAX

They are all available in two colors, black and beige.

¥7,000+TAX

Multi waist pack with two ways of use, shoulder and waist.

¥8,500+TAX

A built-in hanging hook allows hanging on the wall in hotels and other places.

Let's take a look at a few of the garments.

¥34,000+TAX

This shirt brings together five different fabrics, including moleskin and corduroy-like synthetic fabrics . The pockets give it a distinctive hunting mood. It can be said to be a piece of clothing that can be the star of the show.

¥43,000+TAX

This layered shirt features an inkjet-printed fabric with an original fallen leaf pattern , and has two layers of sleeves. A symbolic piece that carries the season's signature pattern.

The iconic pattern is also used on T-shirts.

¥11,000+TAX

The classic hem piping pocket T-shirt with a falling leaf pattern.

¥15,000+TAX

The printed T-shirt is also made of degree-filled jersey and has a falling-leaves pattern. It is a nice idea that a part of the brand name goes around the back of the T-shirt.

This season, the brand's signature urban smartness is combined with earthy colors and a folky worldview. The collection is sure to make you miss the mountains in the fall.

INFORMATION

White Mountaineering

Address: 1F, 2-7 Sarugaku-cho, Shibuya-ku, Tokyo
Phone: 03-6416-5381

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