The sneaker brand "Thirty-Three (33)" will be launched for the fall/winter 2016-17 season. The brand is created by the design team of Hiroshima-based shoe manufacturer Spingle Company, and is characterized by designs that fall somewhere between leather shoes and sneakers.
As the concept of "beautiful shoes" suggests, the upper is made of calf from Incas, a prestigious Italian tannery known for its use by luxury brands. The gradation-like mottled look is hand-dyed by a dyer called "patina", which gives each pair a different nuanced texture. The calf is carefully tanned with vegetable tannin, making it soft and easy to wear, and it gradually conforms to the shape of your foot.
LEO (GREEN) ¥33,000+TAX
ORION (BEIGE) ¥35,000+TAX
VOLANS（NAVY） ¥35,000＋TAX
VOLANS (BROWN) ¥35,000+TAX
The soles are made by Gomus of Italy, a company with high rubber density and excellent flexibility and lightness. The combination of two types of insoles, which are the result of our own research, provide a surprisingly soft and comfortable fit. The shoes come in a total of three shapes. The lineup includes a front-laced type, a side-laced type, and a slip-on type. Six colors are available for each type, including the green, beige, navy, and brown shown in the photo, plus white and black.
No other sneakers can match the glossy luxury and unique comfort of these sneakers, which will go on pre-sale at the shoe department of Isetan Shinjuku Men's Building from June 29 (Wed.), prior to their general release in September. Why not get your hands on an early pair of these particular sneakers, made from carefully selected Italian materials and manufactured in a Japanese factory? The official Instagram account, which has just started, features all models that are not available elsewhere. Be sure to check it out.
Text_Ryo Muramatsu
33 THIRTY THREE POP UP STORE
Venue: Isetan Shinjuku Men's Building, B1F Men's Shoes
Dates: June 29 (Wed) - July 5 (Tue)
Address: 3-14-1 Shinjuku-ku, Tokyo
Phone: 03-3352-1111
www.imn.jp
SPINGLE COMPANY TOKYO OFFICE
Phone: 03-3408-6499
INSTAGRAM
www.instagram.com/33_official
