NEWS

Translated By DeepL

A remarkable spot where visitors can look back on 103 years of Haglöfs history will be open for a limited time.

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While based on overwhelming craftsmanship cultivated over 100 years of history, the Swedish brand's beautiful use of color has made it popular not only in the outdoor scene, but also for town use.HAGLÖFSThe pop-up gallery Omotesando is now open. The pop-up gallery Omotesando store is now open.

The store has a gallery space that looks back on the store's 103-year history, and allows customers to enjoy the transition to the new brand concept of "BEAT THE ELEMENTS" (Beating the elements and living with nature), as well as the latest In addition, the latest performance products, as well as the lifestyle outdoor category, will be lined up.

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This is a remarkable spot where you can pick up the latest products while enjoying the dense world view and history of "Haglöfs". There are some items that commemorate the opening of the store, so we recommend that you visit as soon as possible. The shop will be open until July 20!

Text_Hiroshi Yamamoto


Haglöfs Pop-up Gallery Omotesando
Address: 4-24-14 Jingumae, Shibuya-ku, Tokyo
Open: 11:00 - 20:00
Phone: 03-3470-8201
haglofs.com/news/1090/

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