THE NORTH FACE's tagline is "NEVER STOP EXPLORING," in other words, "a relentless spirit of exploration. Over the years, the brand has continued to explore the ideal state of the outdoors through a variety of products and initiatives.
The North Face has now reached out to the digital realm. The Internet, which is our hands and feet, is now almost a part of our bodies. The smartphone, which we carry with us without taking it off our body, is probably the best example of this.
At first glance, outdoor and digital seem to be two extremes, but when they are successfully connected, the outdoors instantly permeates our daily lives.
The North Face Explorer, as the name suggests, is based on the word "explorer" and delivers a wide range of contents including fashion, travel, music, art, and more. The North Face Explorer, as the name implies, is based on the concept of "explorer.
The design was completed with depth and depth by the director, Mr. Kunichi Nomura, art director, Mr. Yukio Sugaya, and production designer, ANCHOR INC.
There are interview pages, an e-commerce site, snaps, podcasts, playlists, and plenty of highlights.
To commemorate the release of this application, a special order product supervised by Kunichi Nomura will be sold by lottery. Just to check this out, you may want to download it first.
This oversized coat is made of GORE-TEX PRODUCTS 3-layer material used for the brand's standard waterproof shell. Highly breathable and lightweight, it can be worn over a thicker down layer. By using the size-adjusting adjuster, it can also be used as a stuff sack.
GTX Over Coat ¥46,200
Color: UN( Urban Navy ), DU( Dune ), NT( New Taupe ), K( Black )
Whether you enjoy the outdoors now or want to start outdoors in the future, this is an app that all modern people should have on their smartphones.