Germany's Birkenstock and Korea's Ardor Error. Four models with snow sports motifs that reverse the sense of discomfort are now on sale.

Collaborations are interesting because they produce products that cannot be achieved by each brand on its own. We have received news that reminds us of this.

[Joon] is the gimmick.BIRKENSTOCKand South Korea's 〈〉 and 〈〉.ADERERRORIt is.

For those who don't know, let me explain.

Ardor Error" is a fashion brand born in South Korea in 2014, which creates products inspired by everything that people can recognize, based on the philosophy of "looking at the things around us that we tend to miss". The brand's output is also unique, reworking photography, video, space, design, art, and objects from its own unique perspective to propose new cultural experiences. The products are experimental and full of energy that strongly affects the wearer's mind.

This time, it's a match-up with " Birkenstock ". This limited edition, unisex collection is for those who enjoy quality, comfort, and technical details, and can be worn at any time of the day or night.

Gizeh Tech ADERROR ¥37,290

Arizona Tech ADERROR ¥37,290

Milano Tech ADERERROR ¥40,590

A630 PU Clog ¥32,120
All models are adorned with a silicon pin in the shape of the iconic Ardor Error block logo.

The source of the inspiration is "snow sports. Birkenstock's existing Gizeh, Arizona, and Milano models are equipped with a ratchet closure used in ski boots, a landing that is typical of both brands, which enjoys a sense of design incongruity.

The fourth model is the A630, a durable PU clog sandal. It is a product that remains faithful to the original design and serves as a complement to the other three models.

The message of the campaign, "TOO PASSIONATE TO STOP," can be clearly seen in the visuals. . The distinctive use of blue, a color that represents the passion of youth, is also evident in the visuals. The members of Ardor Error come from diverse backgrounds, but the blue represents their struggle to influence the way one individual sees the world.

The two brands have already begun pre-sales and partial sales, so please be sure to check out the coincidence of the two brands joining hands in 2022, and the products born from that coincidence.