O.A.O.'s first waterproof sneakers are released. Water-themed pop-ups will also be held in Tokyo and Osaka.

It's definitely coming, [Claire].OAOThis up-and-coming sneaker brand was launched in 2020, and is slowly gaining recognition, with high-sensitivity stores such as "KITH TOKYO" beginning to carry the brand last year, and a pop-up event held at the Isetan Shinjuku Men's Building in February of this year. The brand is slowly gaining recognition.

Their concept is "a human-like experience. Their first waterproof sneaker, "FOUNTAIN," will be released on December 10 (Sat.) as they aim to become the brand of choice for users by pursuing comfortable footwear and urban design.

FOUNTAIN ¥42,900

One of the most stressful things about rainy weather is getting your shoes wet from the rain. This work is designed to make even that a pleasure, and the stitching is inspired by the shape of waves inspired by the movement of the water's surface. The extra-thick sole that gives the shoe a modern appearance is also not to be missed.

The upper is made of special oil leather, water-repellent nylon, and watertight zips that boast high waterproofing properties. The use of these materials keeps the shoe comfortable in all weather conditions.

To celebrate the release, a pop-up themed on "water," the theme of the book, will be held at AK-4 GALLERY in Nakameguro, Tokyo and BP Satellite Space in Minami-Semba, Osaka. Please come and experience the world of "O.A.O." and "FOUNTAIN".