I can think of only a handful of brands that have not only their own collections, but also look to the world and aim for creative heights, but [Joon] is one of them.GOLDWIN. is one of them.
The American design studio "Actual Source. and presented a capsule collection, Alpine Codex Group.

Alpine" means "outdoor" and "Codex" means "indoor," and the name of this collection was chosen to convey to people the joy of playing either way.
For those who do not know, "Actual Source" is a US-based company that collaborates with contemporary artists and designers to produce books, apparel, and objects. In recent years, the studio has also produced the Nike Design Exploration (NDE) for NIKE LAB and original goods for A24, an independent film distribution company in New York, and is now attracting worldwide attention.
The capsule collection was created by combining their unique ideas with GOLDWIN's field-based craftsmanship. The lineup includes oversized shells and pants under the theme of uniforms for a "fictional hiking group. Please take a look at the visuals below.
The campaign visual was shot in Myoko, Niigata Prefecture. The campaign visuals were shot in Myoko, Niigata Prefecture, Japan. The spectacular natural scenery is woven with a digital gimmick that truly expresses GOLDWIN's concept of "connecting the urban and the natural.
See a partial lineup of items below.

GORE-TEX 3L Jacket ¥85,000
Parka ¥23,000
Crew Neck Sweat ¥21,000
Relax Pants ¥24,000
GORE-TEX 3L Cap ¥13,000
Socks ¥3,500
Socks2 ¥3,500
If you look closely at the letters listed in solid white, you will see information that is probably related to the hiking group. . Daring to put it into a visible design is what "Actual Source" is good at. The graphics printed on the sweatshirt and hoodie are originals by graphic designer SHINKNOWNSUKE, who is a friend of the two groups. . They are not only functional clothing, but also add a touch of charm.
The color palette, based on blue, black, and white, is rather urban. It stands out more in a field environment, and in this case, it encourages a mysterious worldview of a "fictional hiking group."
The capsule collection can be seen at an advance pop-up event at "gallery commune" in Hatagaya from Friday, January 27 to Sunday, January 29. On Thursday, January 26, the day before the event, JP Haynie, founder of "Actual Source," and graphic designer Shinknownsuke will visit the store, and a reception party will be held. After that, the products will be available at GOLDWIN Harajuku, GOLDWIN Marunouchi, THE NORTH FACE+ Sapporo Factory (Goldwin corner), and GOLDWIN WEB STORE from January 31 (Tue.).
We hope you will come and see for yourself this cool collaboration, which will not be seen anywhere else.
Goldwin x Actual Source "Alpine Codex Group
Advance Pop-up Event
Period: Friday, January 27 - Sunday, January 29
Place: gallery commune
Sales locations: Goldwyn Harajuku, Goldwyn Marunouchi, THE NORTH FACE+ Sapporo Factory (Goldwyn corner), GOLDWIN WEB STORE
GOLDWIN official website
Official GOLDWIN Instagram
Actual Source official website
Official Instagram of Actual Source