We want to be naked at heart, but we cannot live naked.
We cannot live without clothes in our daily lives.
Even as working styles and lifestyles diversify, the brand is born to flexibly change, grow, and accompany various ways of life.
The name is "soemono.
The concept of the brand is "to design with ideas and strength in simplicity.
The visual conveys this essence.
While accurately capturing the modernity of the times, the brand has an unshakable core strength that keeps its feet firmly planted on the ground without being swayed by trends.
Yet they are all made of fabrics that are surprisingly easy to move in and handle in everyday life. You can wash them all in your washing machine at home, so you don't have to keep them in your closet.
Also, based on the designer's experience with many active activities, gimmicks have been incorporated throughout, such as large pockets and drawcords at the hems.
Not a stoic pursuit of minimalism, but a playful simplicity that is easy to pick up. After all, this is the kind of clothing we wear the most. All items will be available for delivery in August.
Soemono" is a brand that gently accompanies the ever-changing modern world. These are clothes that you can have in your wardrobe.
soemono,.
Release: August delivery start
Official Site
Instagram: @__soemono.__
*Second exhibition will be held from the end of August (details to be announced on SNS).