[River Guide was founded in 1983.CHUMS. has been updated to an outdoor style that can be worn in any field, natural or urban.
Among them, "CHUMS Original" is a new line that focuses on the country of production, details, and the brand's roots. The line spotlights the brand's consistent manufacturing in the U.S.A. since its launch and the brand's commitment to the U.S. culture that has influenced "CHUMS" through the brand's filter. The brand is also particular about the place of production, "Made in USA," and based on its pride in being one of the brands that played a role in the sweatshirt and American casual culture of the 1990s in the U.S. and Japan, the brand recreates items from that era and also rethinks the significance of the outdoors and fashion as "Chums. We also aim to create products that rethink the meaning of the existence of outdoor activities and fashion.
We introduce two types of T-shirts that bear the philosophy of the brand.
First of all, this is a reproduction of the "Solid T-Shirt" produced in 1994. The big size silhouette and 12 oz. heavy cotton fabric are typical of the American style, and the back of the body from the neck to the shoulders is reinforced with a binder, making it suitable for hard usage conditions. The garment is sewn and dyed at a factory on the West Coast of the U.S., where the style of the 90's and before remains strong, in order to reprint the atmosphere of those days, and the exquisite texture is expressed.
Solid T-Shirt（Made in USA） ¥6,000＋TAX White, Navy, Burgandy, Slate, Black(Garment Dyed ) XS, S, M, L, XL
Next is the "Solid Rib T-Shirt," a new addition to the CHUMS Original lineup, featuring ribbed sleeves and hem. The "Solid Rib T-Shirt" is a big size, 12 oz. heavy cotton, dyed by the same factory as the "Solid T-Shirt," and has the same rugged finish as the short-sleeved American sweatshirts of the 90's. The "Solid Rib T-Shirt" is a new addition to the CHUMS Original lineup.
Solid Rib T-Shirt（Made in USA） ¥6,500＋TAX White, Navy, Burgandy,Slate, Black(Garment Dyed ) XS, S, M, L, XL
The one-of-a-kind texture that can only be achieved by being particular about the country of production and the factory. Even those who are not familiar with those days will be able to feel the charm of this product. Heavyweight T-shirt lovers should check it out.
Text_Shinri Kobayashi
CHUMS Omotesando Store
Phone: 03-6418-4834
CHUMS Online
