NEWS

Translated By DeepL

Ray-Ban's 80th anniversary book is a gorgeous travel-themed volume!

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Sunglasses are so much a part of our lives that the name "sunglasses" is the first thing that comes to mind when we think of sunglasses.Ray-Ban〉.

This year marks the 80th anniversary of the brand since it was created for pilots traveling in the sky in 1937. To commemorate the anniversary year, a book on the theme of travel, "80 Musicians & Creators' Reasons to Travel. is now on sale.

The book, "80 Reasons to Travel," contains a variety of travel experiences, and the main navigators of the journey are a group of musicians.

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Awesome City Club

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Yuhi Komiyama

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Yoshie Nakano(EGO-WRAPPIN')

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Takkyu Ishino ( Denki Groove )

In addition, the "Travel" fashion page is written by Labrie, and the travel column is written by Aoi Blue, who has an overwhelming number of followers along with Labrie.

Other sub-contents include a "Music Guide to Spur the Spirit of Travel" by Shinichi Osawa, Colliu, Meilin, and others, and our "Essentials for Travel" guide selected by Taro Hirano, Jerry Ukai, Shihonado Kotoyu, and others. The creators have also chosen a selection of Ray-Ban sunglasses that are indispensable for travel.

This book is full of contents that invite you to travel. Please take a look at it before the summer arrives.

There is also a special website linked to the book, so please check it out as well.

Text_Ryo Komuta


80 Musicians & Creators Give Their Reasons for Traveling produced by Ray-Ban
Main body 648 yen (tax not included)
Magazine House, ed.
July 10, 2017 Release.
B5 size / 80 pages / radio controlled binding

Special Site
tabi-ray-ban.com

"Ray-Ban presents Go For a Genuine Trip"
From July 15 to August 5, "Ray-Ban presents Go for a Genuine Trip," a radio program on Inter FM897, will air every Saturday from 5:00 p.m. to 6:00 p.m. The DJ is Labrie, who invites a different artist as a guest each week for four sessions. Each week, a different guest artist is invited to talk about a different theme of "Trip" (City, Beach, Festival etc.) while selecting a soundtrack to match. The soundtracks selected by the guests will be made available as a Spotify playlist at a later date. The first guests will be Atsushi Yanaka ( Tokyo Ska Paradise Orchestra ) and Awesome City Club.
The campaign will also be linked to Twitter to give listeners a model of the artist's choice.

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