A blue-gray set-up that links to the colors of the sea and sandy beaches. MAGIC NUMBER and Sonny Label have teamed up to bring us a visual that evokes summer cheer. The refreshing collection from their collaboration will be released on May 28 (Tue.).
The "farmers 360°link" platform connects producers and buyers by combining traceable produce from farmers around the world with digital technology. In this collaboration, which is in support of this initiative, "Cotton Chiko Africa" is carefully handpicked one by one by small-scale farmers in Africa. A portion of the proceeds will be returned to the farmers of "Cotton Chiko Africa," and purchasers can choose how to give back to the farmers themselves, such as supporting them to increase the yield of their harvest or helping to improve the education system for their children.

PHOTO S/S T-SHIRT ¥8,250 each
PHOTO MOCK NECK S/S TEE ¥8,800 each
S/S SWEAT SHIRTS ¥13,200 each
SWEAT SHORTS ¥13,200 each
The lineup includes a crew-neck T-shirt with skater and surfer photos printed on it, a mock-neck T-shirt, a casual and relaxed sweatshirt, and sweatshorts. The embroidered "SEE YOU IN THE WATER" logo is a subtle accent.
The body has a soft touch that is typical of "Magic Number," and the cut is stress-free. These collaboration wear, which you want to wear naturally, are available at Urban Research Stores, Urban Research Sunny Label, andUrban Research Online StoreThe project will be developed at