Where are those sneakers from? That Italian brand will be holding pop-up events across the country with its evolved masterpieces.

In the sneaker scene, where there is no shortage of topics, there is always a lot of information flying around and a battle for limited edition models being waged. There is a brand that quietly continues to produce high-quality sneakers while maintaining a certain distance from such major players.

Founded in Florence, Italy, in 2005, D.A.T.E. is a shoe brand that combines carefully selected materials with designs that capture the mood of the times, and its products are sold in department stores and other select stores around the world.

The wide range of "DATE" products is also appealing. From sporty to classic, there are a variety of types available.

In March of this year, HOUYHNHNM's published a special feature article on "DATE" and its charms. Please take a look at the styling of seven fashionable people who showcased a variety of shoes as the main characters.

Now, here's the thing . FUGA" is one of the most popular sneakers of this brand. While simple in form and easy to coordinate with your outfit, this pair makes a subtle statement on your feet, and is available in a wide variety of colors. This season, the "Fuga" has evolved.

FUGA DRAGON CREAM ¥41,800

FUGA CLASSIC LIGHT GRAY ¥39,600

FUGA NYLON BLACK ¥41,800

Particular attention should be paid to the sole. It has been made even more comfortable and stable than its predecessor. What exactly has changed? Here are seven key points.

1: Traction
The revised outsole pattern greatly improves grip. They are less slippery and support stable walking in a variety of environments.

2: Durability
New materials enhance abrasion resistance. For longer wear.

3: Flexibility
New materials have improved flexibility. The new material is more flexible and less tiring even after walking for a long time.

4: Cushioning
The midsole made of highly cushioned material absorbs shock and provides a soft and light comfort.

5: Stability
The structure of the outsole has been fine-tuned for improved stability. This reduces foot sway when walking.

6: Lightweightness
By choosing lightweight materials, the sneakers are lighter and more stress-free.

7: Energy Return
The new outsole design efficiently circulates energy during walking, pushing the foot forward one step at a time.

These are the updated points. Sneakers are not limited to the world of sneakers, but masterpieces evolve to suit the times. DATE" is also attached to their sneakers, and they are making efforts to please as many people as possible.

The brand's pop-up event, which will also feature a lineup of new and evolved products, will be held starting in September.

There will be four venues: Hankyu Men's Osaka, Isetan Shinjuku, Iwataya, and Kyoto Takashimaya. The lineup includes attractive sneakers such as the "Fuga" mentioned above. What is exciting is that the lineup will also include models exclusive to the pop-up. The "COURT 2.0 TEDDY BLACK" is a pair with a basic court-style design and a boa upper.

COURT 2.0 TEDDY BLACK ¥36,300

The hot summer is over, and we are already in the mood for fall. As they say, fashion starts from the feet up, so why not start the new season with a pair of "date" shoes?