Spike Lee, known for directing black movies such as "Do The Right Thing," "Malcolm X," and "Clockers," and , who is also the director ofNew Era®.The collaborative series by the "K" series will be released two months in a row in August and September.
In 1996, when the New York Yankees reached the MLB World Series, Spike Lee called Chris Cook, CEO of New Era, and offered to make a red Yankees 59FIFTY® just for him to wear. His wish was granted, and the red cap was seen by 30 million viewers. The first in the series, to be released in August, will be a red Yankees 59FIFTY®. In addition, a total of 12 items will be available, including a reissue of a collaboration model released in 2010 and a collaboration model with Spike Lee's video production company and apparel brand, 40 Acres.
59FIFTY® ¥5,500+TAX
. designed after Spike Lee's first color customization of the 59FIFTY® in 1996. The primary logo of the New York Yankees is embroidered on the rear , and the under visor is made of gray cotton fabric. The flag logo of "New Era" was not included in the model at that time, but the flag logo is embroidered in the body and tonal colors in this work.
59FIFTY® each ¥6,500+TAX
. The design is based on the collaboration model with Spike Lee released in 2010. The year in which the New York Yankees won the world championship and the number of times, 27, are embroidered over the crown of the "59FIFTY®". The design of the model at that time was all printed except for the front panel, but this work is all arranged in embroidery. In addition, the new model is available in black, scarlet, and black-on-black, which were not available at the time.
59FIFTY® each ¥5,500+TAX
59FIFTY® ¥6,500+TAX
The "40 Acres" logo is placed on the front of the "59FIFTY®". Incidentally, the name of Spike Lee's film production company, 40 Acres & A Mule Filmworks, means "40 acres and a mule. The name originated from a riot that broke out after the government failed to keep its promise to give 40 acres of land and a head of cattle to freed African American slaves after the Civil War, despite a government ordinance to that effect.
The popularity of "40 Acres" and, to a lesser extent, Spike Lee, continues to grow. If this book strikes a chord with your roots, don't delay. The book is on sale from today.
Text_Jun Nakada
New Era
Phone: 03-5773-6733
store.neweracap.com
