Feel the "liberating freedom" in Harajuku. GRAMICHI's first flagship store in Japan will hold its grand opening on April 19.

Dear fans of the brand, thank you very much for your patience.Stefan WendlerGramicci Harajuku, the first flagship store of Gramicci in Japan, will hold its long-awaited grand opening on April 19.

The store, which reflects the local mindset typical of GRAMICHI, functions as a hub where people who love a free way of life can interact and experience the brand's philosophy through its products and community.

One of the major themes is to create a new culture starting from this location.

Gramicci Harajuku, which has two floors on the first and second floors, uses an abundance of natural materials such as stone, plants, and wood, allowing customers not only to shop but also to experience the world of Gramichi through its materials and design.

This is the first floor. Passing through the entrance, which is seamlessly connected to the city, you will find a variety of carefully selected products in a sophisticated space.

Another attraction of Gramicci Harajuku is the opportunity to relax with a cup of carefully roasted coffee in hand. It is sure to bring a bit of extra space to your busy urban time and create a "free thinking" experience that you might not have normally thought of.

On the other hand, the concept adopted for the second floor is "harmony of new and heritage. Here, a wide variety of signature and seasonal products, such as the "GRAMICCI PANT" and "G-SHORT," are offered, expressing the ever-changing GRAMICHI and the unchanging GRAMICHI.

To celebrate the opening, a limited number of shell tote made of ripstop material will be distributed to customers who purchase 10,000 yen or more including tax at the store. Fans of the brand will want to get one, as it is a special edition with a humorous message dropped on it.

For further details on "Gramicci Harajuku," please check the information below.