Kiu and Rolling Cradle team up. Music and outdoor culture are fused together to create a festival-specific waterproof item!

The brand name comes from "joyful rain. KiU, a rainwear brand that develops products based on the philosophy of coexisting with nature rather than fighting against it, no matter what the weather is like, has announced a new collaboration item.

The partner is ROLLING CRADLE, a Tokyo brand that leads the music scene and street culture. Both brands, which have opened stores at many music festivals and collaborated with numerous artists, have created items that combine functionality and fashion.

For this collaboration, the popular "UMA pattern" design by "Rolling Cradle," which has sold out immediately in the past, is available in black and lilac. The collection consists of a total of four models that are sure to be useful at festivals and outdoor scenes.

Kiu Standard Rain Poncho 2ND
¥7,920

The brand's iconic, highly water-resistant poncho was created in the wake of a festival during a heavy downpour. It has been updated with a pop-up graphic design by Rolling Cradle.

When not in use, it can be stored compactly. This ease of storage is important because it is not something you use all the time. It is a good idea to keep it in your bag in case of sudden bad weather.

Kiu Waterproof Shorts 2ND
¥4,400

Next up are the shorts. Boasting high water resistance that prevents water from seeping in even when sitting on wet ground, these shorts are stylish enough for festivals and outdoor activities, as well as for use around town.

By the way, this one can also be stored compactly. When you don't want to go home soaking wet, it is nice to be able to quickly change clothes and take them home in your bag.

300D Front pocket mini shoulder bag
¥2,970

This mini-sized shoulder bag is indispensable for festivals and outdoor activities. Even though it is mini, it can easily fit a smartphone or a PET bottle, so it is perfect for everyday use. And at this price. You can even buy it in two different colors.

600D Backpack
¥6,820

The last one is a large-capacity backpack perfect for festivals and travel. With separate compartments for shoes and a change of clothes, this backpack combines functionality and storage capacity, and it also has a PC sleeve, making it perfect for working outdoors!

These items are now on sale at the official online store, e-commerce sites such as Rakuten, ZOZOTOWN, and Amazon, and at some stores that carry "kiu" products.

Check it out now to prepare for the coming outdoor festival season!