Founded in 1914, this Swedish outdoor brand has a history of more than 110 years.HAGLÖFSThe company has been producing performance gear that supports activities in the harsh natural environment of Scandinavia based on the solid technical skills it has cultivated and feedback it has received from outdoor experts. Based on the solid technical capabilities cultivated in this process and feedback from outdoor experts, we have been providing the world with performance gear that supports activities in the harsh natural environment of Scandinavia.
This long-established and representative Scandinavian brand will hold the brand's first archive exhibition and a pop-up event of the latest collection at the same time.
The archive exhibition will bring together a collection of products that symbolize the brand's journey to date. Visitors will have a chance to see rare materials that are not usually available, such as early backpacks, apparel, development sketches, and catalogs.
The collection "Mountain without Limits" was created to support "mountain climbing without limits".L.I.M ZT 2.0In the "pop-up" section of the "Mountain Athletes.François MontuoriThe lineup includes apparel developed in collaboration with The products, developed based on the concept of layering according to the environment, cover all areas of the mountain from the foot of the mountain to the snow-covered summit. At the venue, there will be a hands-on exhibit where visitors can try on the products and enjoy them, as well as a special corner to introduce the development story.
The exhibition will be held for two days, May 17 (Sat) and 18 (Sun). Unfortunately, rain is in the forecast, but how about experiencing Haglöfs' valuable archives and new products and feeling the outdoors indoors?
Haglöfs L.I.M ZT 2.0 POP-UP & Archive Exhibition
Dates: Saturday, May 17 - Sunday, May 18
Hours: 11:00 - 20:00
Location: Haglöfs Harajuku
Address: 3-25-18 Jingumae, Shibuya-ku, Tokyo
