FEATURE | TIE UP

Translated By DeepL

Huinum Fishing Club takes a deep dive into the DAIWA 247 Series, now open at the Hankyu Umeda Flagship Store. And while we were at it, we went fishing for gogoku (five-eyed fish) in Osaka Bay!
Fishing Spree in Osaka.

Huinum Fishing Club takes a deep dive into the DAIWA 247 Series, now open at the Hankyu Umeda Flagship Store. And while we were at it, we went fishing for gogoku (five-eyed fish) in Osaka Bay!

Daiwa (DAIWA), a leader in the global fishing scene, has launched a new apparel collection, the "Daiwa 247 Series (DAIWA 247 Series)," and opened a permanent store at the Hankyu Umeda main store in Osaka. What kind of products are in the lineup, and what kind of store is it finished up to be? We visited the store on the first day of its opening to get a full picture of the store and its products. In addition, we also enjoyed fishing and fully enjoyed the city and nature of Osaka.

  • Photo_Fumihiko Ikemoto
  • Text_Shogo Komatsu
  • Edit_Yosuke Ishii

A wide range of apparel that combines functionality and design.

From left: Daiwa Partex PCS Jacket ¥24,200; Gore-Tex 2L Shell Jacket ¥35,750

And, above all, the apparel lineup is what really catches our attention. Ms. Saikawa and Ms. Miki tried on some outerwear. Ms. Saikawa is wearing a shell jacket made with Gore-Tex. Ms. Miki is wearing a lightweight jacket made with Pertex, a material that offers excellent wind resistance, water repellency, and breathability.

The “Gore-Tex 2L Shell Jacket” is a redesign of ’s rain jacket, with the length and width adjusted for a more casual fit. Made with a 2-layer Gore-Tex construction, it keeps you comfortable on rainy or chilly days.

Saikawa: The color scheme is really cute. Since it’s made with Gore-Tex, it gives me peace of mind, and the design makes me want to wear it every day. And yet, at this price? It’s very affordable, which I really appreciate. I’m actually going to buy it!

"The Pertex PCS Jacket” is made from Partex’s proprietary double-weave fabric and features an eco-friendly water-repellent finish. It blocks wind while allowing moisture to escape, and is both lightweight and durable. Its packable design, which allows it to be folded down small enough to fit in a chest pocket, makes it very convenient to use.

Mi-hime: Lightweight fabrics can be worn year-round, and since they’re packable, they’re easy to carry around. I can really appreciate the attention to detail in the military-inspired design.

Pertex Combi-Up Shell Jacket ¥35,750; Combi-Up Vest ¥27,500; Expansion Mobile Pouch ¥7,700

The “Pertex Combi-Up Shell Jacket” and “Combi-Up Vest” incorporate features unique to fishing apparel. They utilize Daiwa’s “Combi-Up System” technology, which connects a floating vest and jacket with a zipper to form a single unit, ensuring the jacket and vest stay aligned. The vest also features a built-in pouch.

Ikemoto: It feels less like layering a vest over a jacket and more like expanding it. I really like how you can adapt it to the situation—wearing just the shell when you’re on the go and adding the vest for photo shoots. Since I don’t carry a bag in my daily life, it’s convenient to be able to attach a pouch to increase storage space. The fact that you can attach the pouch wherever you like adds a fun, playful element to the garment.

The collection also features items such as sweatshirts and hats—perfect for everything from outdoor activities to everyday wear—all of which combine excellent design with functionality.

To celebrate the grand opening, limited-edition promotional items were available to customers who spent 40,000 yen or more.

These are cute fish-shaped cushions! What’s more, each one is a one-of-a-kind piece made from fabric scraps generated during the production of clothing. It’s a masterpiece that truly embodies ’s commitment to environmental conservation—and the entire Fuinam Fishing Club can’t stop saying, “We want one!”

Globride, the company behind the “Daiwa” brand, has long been deeply committed to environmental conservation. For example, it has participated in a forest adoption program for over 20 years to support forest conservation and places great importance on nature, which serves as the setting for outdoor leisure sports. By incorporating plush toys that embody this spirit into your home décor, you can experience the beauty of nature right in your own home.

Mi-hime: Looking at the “Daiwa 247 Series” lineup, what really stood out to me was, of course, its functionality. The jacket I tried on was made of a fabric suitable for the beach, the mountains, or the city, and I found it convenient that it was packable. I was also drawn to the jacket and vest that feature the “Combi-Up System.”

Saikawa: Every item had a clear reason behind its details, combining practicality with style. Even if I chose something based on its design, it’s great that it’s also functional. When the staff gave me detailed explanations about the materials and features, I found myself even more captivated.

Ishii: The “Daiwa 247 Series” features many timeless designs, so it’s suitable for a wide range of people, regardless of age or gender. And I’m surprised by how affordable it is, considering the high quality. For outdoor enthusiasts, this is yet another brand to keep an eye on.

Ikemoto: When I explain the functionality of fishing gear to people who don’t fish, they seem to find it really appealing. I think the “Daiwa 247 Series” is the perfect way to experience that in an easy-to-understand way. Not only is the lineup impressive, but the fish cushions made from leftover fabric are also quintessentially Daiwa. It made me realize once again that we need to take environmental issues seriously if we want to keep fishing in the future.

Komatsu: The range of clothing options for fishing has expanded, and with designs I’d love to wear in my everyday life, there were so many items I wanted. It’s easy to imagine how this new outdoor brand is making its way into both the great outdoors and the city. I’m looking forward to seeing what the “Daiwa 247 Series” will bring in the future.

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