Mr. Hiranuma works as a press person for "F/CE.®," which recently held its first major fashion show at Tokyo Fashion Week. He has been involved in the press since his mid-twenties through his previous job at a boutique, and he has a strong image of "Danner" as a high-status brand.
When we were young, there were many brands in select stores that you could not carelessly touch unless you had knowledge and background. One such brand was "Danner." At that time, you were not allowed to wear Danner shoes unless you had a certain degree of trust from your seniors or understood outdoor culture (laughs). (Laughs.) Because of those days, I still feel a sense of pride in Danner, and I still admire it.
Recently, Mr. Hiranuma has been into solo hiking. He is usually busy working in the city center, so it is an important time for him to switch to off-time. He dares to enjoy his time alone, not in a group. Sneakers from Danner firmly support Mr. Hiranuma's lifestyle.
My favorite style of mountaineering is to challenge less difficult mountains with light equipment. Most of the time, I choose sneakers for my footwear, but I think I can climb any mountain in Danner's Ridge Runner Plus.
The "Ridge Runner Plus" fits effortlessly into everyday fashion as well as off-season use. On this day, the silhouette is wide with a loose fit. The "Ridge Runner Plus" looks great with the balance of the overall outfit. This is a perfect example of urban outdoor style.
The mountain boot-like shoeless design, the overall shape, and above all, the surprisingly lightweight construction make them dependable. The overall shape of the boots, the shoeless design, and above all, the surprisingly lightweight construction make them so dependable that once you put them on, you're likely to keep wearing them for a while.