Reebok "SOLE FURY" updates the 90s smell.

Reebok SOLE FURY

Reebok "SOLE FURY" updates the smell of the 90's. .

Reebok is a global fitness brand. Globally, Reebok has done an immeasurable amount of work for people who seek performance. But of course, it is not only for those who seek performance, but also for those who seek sneaker design. This can be seen in this fashion story using the new "SOLE FURY" from Reebok, which brings together elements of the 90s, a trend that has also become a trend in the fashion scene. Please take a look at how "SOLE FURY" creates the latest street style while also evoking a sense of nostalgia.

  • Hair_AMANO
  • Styling_Kodai Suehiro
  • Photo_Haruki Matsui
  • Text_Masahiro Minai
  • Edit_Maruro Yamashita
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Left: [Brain Dead] long T ¥8,000+TAX (ORGY), [Black Eye Patch] coat ¥40,000+TAX ( concord showroom ), other stylist's personal effects
Right: [Black Eye Patch] hoodie ¥18,000+TAX, [Pam] pants ¥68,000+TAX ( both concord shorts ), other personal effects of stylist

The "SOLE FURY" is a clever remix of '90s technology.

Reebok's newly released "SOLE FURY" is a stylish pair of shoes completed by combining iconic technology from three different masterpieces developed in the '90s. The three pairs are the INSTAPUMP FURY, VENTILATOR, and 3D OPUS.
 
First of all, the outsole structure adopts the "INSTAPUMP FURY" design, in which the heel and forefoot are divided into two parts. The "INSTAPUMP FURY" debuted in 1994 and became a hot topic when it adopted an evolutionary system of pump technology called "Instapump," in which the air bladder itself became part of the upper, but the sole also had a major feature. The midsole, which was not necessary to absorb the shock of landing, was removed and a graphite carbon fiber plate was used to achieve lightweight and supportive construction, which had a strong visual impact.
 
Next, the "VENTILATOR" ventilation panel was adopted. As the name suggests, the "VENTILATOR" is a running shoe that pursues breathability during running, and was introduced in 1990 as a model with excellent motion control properties to support smooth running from landing to kicking off. By using coarse mesh in the upper midfoot area, the breathability inside the shoe was improved, and comfort inside the shoe was dramatically improved. The new "SOLE FURY" uses this ventilation opening not in the upper but in the sole's calf area to efficiently exhaust heat and moisture inside the shoe.
 
And the last detail is the "3D OPUS" upper design. The 3D OPUS was first released in 1998 as a running shoe, attracting attention for its sole unit that combined the 3D Ultralite, a five-part, integrally molded midsole/outsole, and the Graphlite, a carbon fiber plate. The upper design, which combines neoprene, mesh, and synthetic leather for an excellent fit, was also highly supported. The new "SOLE FURY" inherits the upper structure of the "3D OPUS" to ensure a lightweight design in addition to a good fit. Various materials such as engineered knit, neoprene, and mesh are used, and a pull strap is placed on the shoe tongue for easy on/off.
 
Thus, "SOLE FURY" is a stylish and impactful design pair that combines the iconic technology used in the three masterpieces developed in the 90s, "INSTAPUMP FURY", "VENTILATOR", and "3D OPUS". The new models are also available at an attractive and reasonable price. The men's model is available in two colors, white and black bi-color or all black, but at this price, you may as well buy both.

Left: All stylist's personal items
Right: [Black Eye Patch] pants ¥28,000+tax ( concord showroom ), other personal effects of stylist

Reebok sneakers ¥9,990+tax (Reebok adidas Group Customer Service)

Reebok sneakers ¥9,990+tax (Reebok adidas Group Customer Service)

Reebok adidas Group Customer Service

Phone: 03-6659-69620570-033-033
reebok.com/running/solefury/

Concord Showroom
Phone: 03-6659-696203-6434-7136

ORGY
Phone: 03-6659-6962

TAG
#reebok
#reebok classic
#SOLE FURY
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