FEATURE | TIE UP

Translated By DeepL

A chance encounter between tokyovitamin and Converse, looking at the retro & future era.
tokyovitamin meets CONVERSE

A chance encounter between tokyovitamin and Converse, looking at the retro & future era.

This season, "CONVERSE" presented a collection based on the theme of "Retro & Future. How will this collection, which incorporates retro and new age moods, resonate with the young people known as "Generation Z"? HOUYHNHNM's" asked the creators and artists of tokyovitamin, a music label and brand that has been gaining more and more momentum in recent years, to do their own styling and tell a photo story. We will also delve into the full scope of their activities, and unravel the appeal of "Converse" through the words of each of them.

  • Photo_Cho Ongo
  • Text_Yuho Nomura
  • Coordinate_udai
  • Edit_Yosuke Ishii

STAR&BARS SPACESHUTTLE ¥12,000+TAX
. The motif of this work is based on the Columbia, which was launched in 1981 as the first space shuttle program for mankind. The upper is made of a high-density non-woven polyethylene fabric called "Tyvek.®The design is eye-catching with a combination of color matching, with the main colors being white and silver, with orange and black sprinkled throughout. The retro NASA logo printed on the insole and heel of the Columbia STS-1, which was used from 1975 to 1992, is also a major highlight. The nostalgic retro feel and space-inspired, featureistic finish of this pair truly symbolize this season's theme.

Tyvek®. are, unless otherwise indicated, registered trademarks of DuPont de Nemours, Inc. and its affiliates.

ALL STAR 100 SPACESUITS HI ¥11,000+TAX
The "All Star 100" is based on the design motif of a space suit. The upper material, " Tyvek®. fits the futuristic look of the shoe. The white/blue version has an image of the Apollo program, which successfully manned a flight to the moon, while the white version has a design inspired by the STS-1 mission of the space shuttle Columbia. The design is also excellent, with some of the dovecote colors changed and accent colors dropped into the heel laces.

Tyvek®. are, unless otherwise indicated, registered trademarks of DuPont de Nemours, Inc. and its affiliates.

JACK PURCELL RUBBERPIECE RH ¥8,500+TAX
The "Jack Purcell" is a one-belt type designed to recall futuristic protectors. The one-belt, which gives a mechanical impression, as well as the rubber parts placed on the toe guard and heel, are among the distinctive details of this work. The familiar smiley face and heel label are made of luminescent material, and the "REACT HD" cup insole is lightweight, breathable, and multi-layered. The lineup includes two colors, chic black and white.

ALL STAR 100 DIGITALBIT HI ¥7,500+TAX
This work was created to commemorate the 100th anniversary of the birth of the All Star, a historical masterpiece model, and joins the All Star series as a more evolved model under the name of "All Star 100. To this work, a new version has arrived with an arrangement of the ankle patch and heel label in the pit map specifications seen in the games of the 80s and 90s. The upper adopts "Tencel ™️ canvas" with excellent strength, and is available in three colors: vivid lime and orange with a retro feel, and gray with depth. The series can be enjoyed by the whole family, with a lineup of kids and baby size models that can be worn by the whole family as well as adults.

ALL STAR 100 CB CHUNK HI ¥8,500+TAX
The All Star 100, with improved cushioning and upper strength, has been updated with a design reminiscent of combat boots, featuring a lug sole with thick irregularities and curved arches. Gunmetal-colored doves and reflector print ankle patches and heel labels are key features, while the "REACT" cup insole offers superior cushioning in terms of functionality. Available in black and white .

INFORMATION

Converse Information Center

Phone: 0120-819-217
converse.co.jp