Back in the 80s with Swatch's 1984 BIOCERAMIC, Back in the Days!

Swatch" was a young brand that had just celebrated its first anniversary in 1984, but had achieved the feat of producing one million watches and releasing a series of energetic models. In light of the trend back to the 80's, five iconic models from that time have been reissued in the modern age using sustainable materials. This time, the brand has created a collection of styles that interpret the question, "What would today's generation do if they were to embrace the 80's? Five Tokyoites have interpreted the styles of the 80's in their own way. Since this is a bridge project, please take a look at the GIRL HOUYHNHNM version as well.

Photo_Maharu Ota
Styling_Chie Ninomiya
Hair_Hirokazu Endo
Make up_Dash
Edit_Reiko Matsushita

STYLE03.

HIYAMDAM
@hiyadam
WARS
BLACK DIVERS

PROFILE

hiyadam

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At the age of 16, he participated in "BAZOOKA! High School RAP Championship," in which he became the talk of the town after winning the championship despite it being his first appearance. He then released his first EP "The Samedays" in 2014 and his first album "Antwerp Juggle" in 2019. He is also a model who appears in visuals for brands.

A bold homage to diving watches.

A modern update of a design that was revolutionary in the early 80's with hands that glow even in the darkness of the ocean and a perforated belt. The belt is made of plain and sustainable material for ease of use, while the indexes and hands are coated with a luminous paint called Swatch Glow. The calendar is also still in place.

[Claire] Swatch!
1984 RELOADED BLA_DIV SO32B705 ¥12,100 (Swatch Call 0570-004-007)

(SHOOP) jacket ¥97,900, pants ¥53,900, (BEAS) necklace ¥58,300 (all at Wanderlust Distribution 03-3797-0997), (BLACK WIDOW) shirt ¥39,600 (Concord (Concord Showroom 03-6804-3108), Shingo Kuzuno bracelet ¥55,000, (Cyan PR 03-6662-5525), Little Big belt ¥18,700 (Little Big(KIDDIL × HUST) shoes ¥66,000 (Sakas P.R. 03-6447-2762), other personal effects of stylist