Sample.2 Ryuichi Kawajiri / Art Director

PROFILE
Born in Rumoi, Hokkaido in 1982. Belongs to the Sapporo-based design firm, Designin Co. He received the JAGDA New Designer Award in 2021. He is also a dog lover.
Instagram:@ryuichikawajiri
Do you have any memories of "Vans"?
When I was a design student, I chose the Zephyr skateboarding team from the West Coast in the 1970s as the subject of my graduation project. The way they used their arms was unique and sensational, and I created an original font inspired by their skating style. They used to wear navy "Authentic" with their Levi's, and I thought it was cool, so I used to imitate them for a while. Even though I don't skateboard at all (laughs).


How do you feel about the comfort of the model you were asked to wear this time?
It's kind of fluffy (laughs). (Laughs.) You can feel the high cushioning. Vans" has a strong low-tech image, but these are packed with high-tech features.
What do you look for in winter shoes?
It's important that it doesn't sink in since we are in a snowy area, but it's also important that we don't slip and fall. In such a case, the choices are inevitably outdoor-oriented. But I don't like that kind of thing. That is why I always wear leather shoes in winter. I have to put an end to wearing sneakers. But if they look casual and are functional, as they are in this case, there's no need to say anything.
What kind of fashion do you like?
I often combine my favorite brand clothes with cheap vintage clothes. What I value is color and shape.

ULTRARANGE EXO HI MTE-1 ¥15,400