Patagonia's design and brand philosophy has remained unchanged throughout the years.
NetPlus®︎" is a nylon fabric derived from 100% fishing nets, created by Patagonia and Breo in partnership with South American fishermen.
KAISE:It's not an easy thing to do. Putting fishing nets on a tanker from South America , and returning them to the raw materials to make the dough. It's a lot more work than making it from scratch, and I always think that we should follow your example in this dynamic.
. And the down item you are wearing is made of "NetPlus®︎" as the outer fabric.
KAISE:In a good sense, there is no design in them, or perhaps it could be said that they were designed about 20 years ago, but it would not be out of place. That's because "Patagonia" continues to make products that are not trendy. My father-in-law loved Patagonia so much that he had a lot of "Pataloha" shirts, which he gave me as hand-me-downs. I was given them as hand-me-downs, and I can still wear them because the design hasn't changed. . And they are durable. . I think that is another reason why Patagonia is such a rare manufacturer.
You mentioned that this jacket was designed 20 years ago, but the design inspiration for this jacket came from an earlier archive. . And the inside is recycled down, and the outer fabric is "NetPlus®︎".
KAISE:I wear Patagonia baggy shorts about 80% of the time during the summer, but it would be nice to replace the fabric of the shorts with "NetPlus®︎". The color of the fabric is good, and I think it would be a good match.
. Several outerwear items this season will be in this fabric, and starting in the spring/summer of 2022, baggies will also be "NetPlus®︎".
KAISE:. on the flip side, that's how many fishing nets are being discarded. . so both this jacket and the baggies are the main items.
Old fishing nets, like the one on this boat, are one of the main causes of plastic pollution in the ocean. To date, Patagonia has upcycled 400 tons of fishing nets.
. When you switch the fabric of an existing item to "NetPlus®︎", the social impact is also significant. Patagonia often replaces fabrics without changing the design. . Moreover, the impact is greatest when we change items that are selling well. In this way, they are always thinking about making a social contribution as well as an environmental one.
