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Translated By DeepL

Exploring the one-and-only, MY G-SHOCK.Case05 Dairiku Okamoto, Designer, Dairiku
The only one watch in this world

Explore the one-and-only, MY G-SHOCK.
Case05 Dairiku Okamoto, designer

The "MY G-SHOCK" project, which allows users to create their own G-Shock in their own color scheme, is attracting a lot of attention. Based on the standard 5600 model, the color scheme of the dial, bezel, belt, belt loop, and buckle can be decided as desired, with a total of more than 1.9 million possible combinations. For this fifth edition, Dairiku Okamoto, designer of the fashion brand "Dairiku," will be confronting these astronomical numbers. As with his own collections, what is the one piece that he has created inspired by film works?

  • Photo_Kazunobu Yamada
  • Text_Takako Nagai
  • Edit_Shun Koda

While expanding such conversation, "MY G-SHOCK" was completed!

The source of inspiration was the movie, but as I was putting it together, I started to think that I wanted to make it look retro, like a video game console. . I thought of the NES (Nintendo Entertainment System). (Laughs.) The skeleton material seemed to make it look like a Game Boy, even though it has the same retro atmosphere, so I decided to go with a matte material to give it a more adult-like console look. But now I realize that the coloring may have been pulled by the visuals of "The Adventurers" (laughs).

Originality at the intersection of past and present.

. not to be sporty, but to be a casual accessory with a playful American toy feel. The matte beige is the main color, so it is easy to match, but also has just a slight military taste. At first glance, it seems simple, but I like that there is a secret cuteness lurking inside."

This piece is based on a sand beige color, with light blue and red belt loops to add a pop of color.

Light blue and red are both colors I like , and the combination goes well together. Light blue is a color I wear often, and red is a key color for the Fall/Winter '22 season."

I'm into red because I thought the old YMO red setup was cool . . I also liked the Haruomi Hosono documentary film I saw recently. . Off topic, but I also like the Crayon Shin-chan movie "Otona Teikoku" and Shin-chan also wears red (laughs). I think my "G-Shock" might reflect my recent mood."

 As was the case with "MY G-SHOCK," Mr. Tairiku extracts ideas from a variety of sources, including past memories and current moods. He seemed pleased with the finished "G-SHOCK," which cleared the initial theme of "for myself.

. the color selection today opened my mind to all sorts of ideas. . My daily design work is also created like a collage in my mind. Some clothes are created using the fabrics and patterns I want to use as a starting point, while others are inspired by movie costumes. . It is always a long research process, sometimes adding things until just before the visual shoot, and sometimes changing scenes. I keep digging and digging, and I try to find everything I can think of, and then I make my selections from there.

I suddenly enjoy watches as accessories. I usually only wear silver rings and necklaces, and I'm not very good at making them shine, so this matte texture is perfect for me. It would look great with sleek outdoor outerwear or a warm wool coat. . When the weather gets warmer, it might be cute to add it as an accent to a denim set-up. G-SHOCK" is a fun addition to fashion.

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