FEATURE | TIE UP

Translated By DeepL

Why are UNIQLO's staples the new standard?
The new standard goes on.

Why are UNIQLO's staples the new standard?

Oxford shirts, chinos, denim shirts, and sweatshirts. These items, which are UNIQLO's staples, are actually updated every year, including the smallest details. Not many people know about these changes, and fashion is fun even if you don't know what to expect. But knowing what's behind the clothes can be an aid to enjoying fashion more. We'll get to the bottom of why these new staples are good and why they feel good.

  • Photo_Keisuke Kitamura
  • Styling_Masaaki Ida
  • Hair&Make_Eriko Yamaguchi
  • Model_Takumi Nishimura
  • Text_Shinri Kobayashi
  • Edit_Ryo Komuta

The secret of shirts that are easy to grow into a good texture.

OXFORD SHIRT
oxford shirt

Buying a good texture is difficult. But you can buy a good shirt and grow it.

As the clothes are used, the fabric becomes just the right amount of stretchy, and the clothes become more comfortable to the body and fit the person's mood, and they become unique to that person. It is hard to verbalize, but you can feel the texture and it strangely suits you. This may be one of the ideals of clothing.

This oxford shirt has a very nice look when new, but there is a secret that makes it easy to create an exquisite texture over time.

An oxford shirt is a shirt made of oxford cloth. The choice of fabric is so important that the name of the fabric is the name of the product, and UNIQLO's standard Oxford shirt has undergone a major update for the first time in eight years in 2021.

The use of a fabric made of three twisted yarns, known to those in the know as miko yori or miko ito, makes it much stronger and more supple than twinning with two yarns or single twining with one yarn. The fabric of a good oxford shirt is properly thick. That is why the more it is washed, the more the fabric does not become thin and poor, and the better the texture comes out.

[Claire] UNIQLO!Oxford striped shirt¥2,990,T-shirt¥1,500,pants¥3,990,Sweater wrapped around the shoulder¥2,990,hat¥1,990 (all UNIQLO) others (stylist's personal effects)

The collar, which determines the impression of the shirt, is also kept modest. The size of the collar is kept to a minimum so as not to be too assertive, and it is designed to flow neatly from the shoulder to the tip of the collar. The beautiful roll that appears when the first button is opened is one of the charms of the button-down shirt.

It is clear that clothes that look good somehow are not born out of a feeling of "something". While knowing and enjoying UNIQLO's commitment, the wearer wants to wash and wear them as much as possible without worrying about it. This is the way to have a good relationship with the casual Oxford shirt.

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