FEATURE | TIE UP

Translated By DeepL

Rapper C.O.S.A.'s current location as projected by Avirex.
Heavy into the game

Rapper C.O.S.A.'s current location as projected by Avirex.

All good hip-hop artists, without exception, are also top designers. They know how to project their own colors and to give shape to their image in everything from their message and their flow to their public and private behaviour and their personal appearance. In this Japanese language, C.O.S.A. is one of these artists. He has embodied the latest hip-hop and is flexible in his thinking, but always with the attitude of a true b-boy. The rare rapper is now a true B-boy, and his style is constantly evolving. What kind of picture does this rare rapper paint now?

  • Photo_Kazuki Iwabuchi
  • Styling_Shunsaku
  • Text_Rui Konno
  • Edit_Soma Takeda

I like the way rappers dress.
I really don't care about fashion in the fashion industry.

The line "If I'm dressed like me, I'm a robber" in "GZA Intro", the first song of "Cool Kids", was also bad (laughs).

It's an amazing fashion to wear a hat as a knit hat. It's like a balaclava. It's unthinkable to spend all day on the street dressed like that. But that's what makes it so interesting. You can see the background. The coolest people in my mind have always been rappers.

-that it is important that the wrapper be worn.

That's right. That's why I really don't care about the fashion geeks in the fashion industry. I like what rappers are wearing the most. I just like what rappers are wearing, whether they look good or not.

[Claire] Avilex!SATIN STADIUM JACKET "AVIREX" ¥21,780(Avilex Shinjuku Store), other personal items of the stylist

I know that rapper fashion varies widely, but are there any artists that C.O.S.A. particularly identifies with at the level of fashion?

If I were to say recently, and I think everyone does, it would definitely be West Side Gun. I think it is by far the most fashionable. Then there is (Asap) Barrie and (Asap) Nast. In New York, I think the guys in Harlem are especially fashionable. I like the way they match the clothes and the way they use colors.

I think "Avilex," which you wore this time, is also closely connected to New York hip-hop, isn't it?

I think it's a B-boy's bracelet. It's hard for kids to afford it, so it's something to aspire to. When I was a high school student, I could barely afford to buy a dirty pair of Avilex leathers. I don't even know if it was genuine or not (laughs).

In that period, there was a lot of excitement around the Rough Riders, and the presence of leather wear became stronger, didn't it?

That's right. But for my generation, "Avilex" was already an icon by the time we became interested in it. If you saw Biggie (The Notorious B.I.G.) in a magazine, he was wearing Avilex. I also liked the movie "Belly," so that might have had a big influence on me. The female (Method Man) wears a black Avilex, and in the last scene when Naz is talking in the park, she is wearing a white Avilex, right? That was cool. My generation would be (Asap) Rocky. I thought it was cool because of what the guys in New York were wearing.

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