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."NETFIT" is a customized shoelace system developed by PUMA. By layering the upper with a mesh-like layer through which the laces can be threaded, the foot width and hold can be freely adjusted to the user's preferred fitting.

As you can see, the laces can be threaded through all of the layers on the net, so you can tie them in any way you like. You can pursue your own fit to the utmost limit.

Let's get right to it and introduce the models with the ultimate fitting system.

Speed Ignite NETFIT running shoes, which combine Puma's unique Ignite midsole with NETFIT. By the way, this is a women's color.

TSUGI NETFIT" is a release from the lifestyle category. The first layer features a mesh upper , and is finished with a more casual look.

This is the Puma Ignite Limitless NETFIT. It has a two-layer knit upper with an excellent fit, and Ignite foam in the midsole. While in the lifestyle category, it has the functionality to handle even light jogging.

Other products in the lineup include stylish sneakers with knit uppers up to the ankle and spikes for short distances( Not available in Japan)We should keep an eye out for athletes who will eventually wear these shoes.

The world's fastest man, Usain Bolt, appeared at the launch event held in New York City on Thursday, May 4! Not only did he try out NETFIT himself, but he also actively responded to fan service, making the event a lively one.

The trial booths set up in the exhibition hall also displayed various types of prototypes. Among the most surprising was the lifestyle section.

I didn't know there was such a way to use them! Unique use of shoelaces, as if it were a fashion statement . This is something I would love to try.

."Now that you know how "NETFIT" works, you want to know how it actually feels . So, to test its performance, I went for a run in New York City!

The members of the group are Wakamatsu Yamamoto, Issey Enomoto, editor-in-chief of SHOES MASTER magazine, and Miyako Takayama, a model/actress who is the only member of the group.

For now, I'm going to grab a donut in Brooklyn, satisfy my hunger, adjust the shoelace to my liking , and get going.

From Brooklyn, cross the bridge and head toward Manhattan, then Wall Street, SOHO, Midtown, and finally finish by touring Central Park! The distance is about 16 km.

How was the comfort of each?

I wore the Speed Ignite NETFIT. The stretchy knit upper allows for a supple ride, while the NETFIT provides a sense of hold.

Mr. Enomoto wears the PUMA Ignite Limitless NETFIT. Although it is in the lifestyle category, I have the impression that it can be used for daily jogging, and the NETFIT gives me a sense of stability," said Enomoto. The stylish design and all-black color are also to my liking," says Enomoto.

. Ms. Takayama chose the "Ignite NETFIT Women's" running shoes. The NETFIT system allows me to enjoy the characteristics of Ignite even more than before," said Takayama.

The NETFIT system seems to be the right system for serious runners who are particular about fit. In terms of comfort, it is not as flashy as the sole technology, which is directly transmitted to the sole of the foot. However, the ability to delicately adjust the fit is sure to make a big difference in long-distance races such as marathons.

Also, it is important to note that there are an infinite number of ways to tie a knot. This makes the shoelace a fashion accessory that can be added to your footwear in style.

Cutting-edge functionality and unprecedented fashion . NETFIT" combines both. Please check it out.