FEATURE | TIE UP

Translated By DeepL

MIYASHITA PARK and working people's fashion.
WORK WITH WEAR

MIYASHITA PARK and working people's fashion.

MIYASHITA PARK has become a familiar landmark in Shibuya. This fall, Huinum created seasonal visuals under the theme of "Work and Clothes. Four workers from different backgrounds such as art, music, farming, and bicycling were used as models. What kind of "work" do they do, and what kind of "clothes" do they wear while working? This issue features workwear styles from two perspectives, "real" and "fashion," as well as interviews with the four workers about their work.

  • Photo_Tetsuo Kashiwada
  • Styling_So Matsukawa
  • Prop Styling_Mamoru Hinata
  • Hair&Make_Katsuyoshi Kojima(TRON management)
  • Text_Tsuji
  • Video_Daikichi Kawazumi
  • Video Direction&Edit_Ryota Kuroki
  • Edit_Yuri Sudo,Soma Takeda

WORK STYLE

REAL
FASHION

No.1 Meirin / Trackmaker

PROFILE

He has been drawn to music since he was a child and has been creating music since then. Under the name "ZOMBIE-CHANG," he is a one-man production team that handles everything from track production to vocals and performance, while also providing music to various companies and brands for their video productions. He is also active as a model and is involved in a wide range of other activities.
Instagram: @meirin_zzz

Create an environment that allows you to do what you want to do.

Do you ever think of it as a job?

Meirin:I am embarrassed to call it work because I feel like I am trying to be cool, but thankfully, I have been given the opportunity to produce various kinds of music recently, so I feel like it has become my job. I have always wanted to be a musician. In my case, making music is a part of my daily life, and I feel as if I have been doing my homework for a long time.

In addition to your activities as "ZOMBIE-CHANG," you also create music as client work, don't you?

Meirin:That's right. Music is difficult to verbalize to people, so when I work on such jobs, I create songs by looking at images and discussing in detail while developing the image of the song. I always feel pressure, and I take a lot of time to prepare before a live performance. I feel like I have to do it right.

I am wondering when you feel the most joy in the process of making music, releasing it, and performing it live.

Meirin:It's when the song is finished. I like to produce. By the time I'm releasing a song, I've already put it out there. I often feel a sense of joy and accomplishment when I can look back on my skills and see how well the mixing went, while live performance is vague in its evaluation.

Do you have a particular way of dressing when you are writing songs?

Meirin:I make my work in my studio, but even if I don't have plans to meet someone, I change my clothes and dress appropriately so that I can go outside. I feel more uplifted by doing so, and it helps me to switch gears.

Meirin, what kind of clothes make you feel good?

Meirin:New clothes that I just bought make me feel good. I decide my own outfits for live performances, and I try to get new clothes and change my coordination every time.

Do you do any shopping at MIYASHITA PARK?

Meirin:I generally buy clothes online, but I heard from an acquaintance that Balenciaga at MIYASHITA I heard from an acquaintance that Balenciaga in "MIYASHITA PARK" provides friendly service, and when I visited the store, I was served very politely and was able to look at the products with a wonderful feeling. I have a hair salon in Shibuya, so I started to drop by before or after my visit.

Finally, what are your goals for the future?

Meirin:I want to keep making music. I don't think there is a clear goal or objective. I feel that the longing to be like this limits me. Just as when you plant a seed in a field and watch how the plant grows, you are very happy when you produce a large crop, and even if you only produce a small crop, that has its own role to play. I hope I have something I want to do at that time, and I hope the environment is conducive for me to make that effort.

No.2 Shogo / Farmer, Model

PROFILE

Born in Aichi Prefecture. A model active in a wide range of fields including fashion magazines, advertisements, and commercials. In addition to modeling, she is currently the representative of her own agency, "VELBED. On the other hand, she is also involved in farming in the farmlands of Yamanashi, and based on the ideas she gained there, she has created a brand that combines agriculture and fashion.KEIMENThe company has also started a new project.
Instagram: @shogo_velbed

Farming is creative and an activity.

Shogo, while you are active as a model, how often do you work on the farm?

Shogo:About once or twice a week. I take the time to drive to Doshi Village in Yamanashi.

I think that continuing such a lifestyle for a long time will have some positive effects on both the mind and the body.

Shogo:Tokyo is an environment where anything is possible and you can work all the time if you want to, but I also feel that I am too busy. By forcing myself to go into nature and touch the soil even once or twice a week, I feel refreshed when I return home. To be honest, it would be very hard without this routine (laughs).

What did you enjoy about farming?

Shogo:The first year, I couldn't do it at all. I studied in my own way, took the time to adjust the environment for the crops I was going to produce, and was very happy when the results came. I think it is a very creative process, because you are actually creating something.

I understand that the inspiration for the brand you are directing comes from farming.

Shogo:I put into my clothes what I felt while working in the fields. At first, I was wearing jerseys while working on the farm, but I wanted to wear something cool that would raise my spirits a little more, so that's when I started this project.

I guess there are some functions that come into view while working.

Shogo:When it gets hard, you want to kneel, so I would strengthen the knee area of the pants. Also, pockets could be made to hold a shovel, measuring tape, or scissors. These things are gradually becoming visible. We also ask the opinions of senior farmers and vegetable gardeners to design our products.

Have you ever made clothes for agriculture before?

Shogo:I haven't heard much about it. So we wanted to make it cooler and even more durable. And with a cool design that could be worn on the street.

So you are talking about clothes that allow you to go back and forth between the fields and the city. By the way, what kind of image do you have of Shibuya?

Shogo:When I was young, Shibuya was my playground. It was just a fun place with many attractive things to see and do. Now that I am older, I don't play in Shibuya anymore, but I feel like it is constantly evolving with the times.

Is "MIYASHITA PARK" one of the elements of this evolution?

Shogo:Yes, that's right. I like rooftop parks. I think they are an oasis in the middle of the city. A park is a place for relaxation and communication. Members of the office also come to the park, and since everyone is so relaxed, what they talk about is completely different from what they talk about in the city. The "MIYASHITA I am sure that the park at "MIYASHITA PARK" also functions in this way.

No.3 Mayumi Yamase / Artist

PROFILE

Born in Tokyo, Japan. Spent his childhood in the U.S. and moved to the U.K. after graduating from high school. After graduating from high school, he moved to the U.K., where he majored in fine art at Chelsea College of Arts & Design, University of the Arts London. Currently based in Tokyo, she is active as an artist and collaborates with various companies and brands.
Instagram: @zmzm_mayu

The ability to complete the work without being influenced by one's mood is also necessary.

Mr. Yamase painted the key visual for "EQUALAND" in "MIYASHITA PARK", didn't you?

Yamase:I had the opportunity to be involved through such work when the facility opened. MIYASHITA I sometimes pass by "MIYASHITA PARK" on my way from Shibuya to Harajuku, and I sometimes visit the gallery "SAI" as well.

What is the theme of your work?

Yamase:At first, I focused on things that were actually present but invisible to the eye, such as what was happening inside the body and people's emotions. Now I draw things that are a little more derived from that. I draw my work as if I were absorbing the scenery I see with my own eyes, what I experience, and what I feel, and then putting it out into the world.

Your actual works have an abstract approach, but they have a unique pop feeling, don't they?

Yamase:When you have been painting for a long time, there are still changes. Before, I was more innocent and abstract. I think that's how I arrived at my current style over time.

I am particularly impressed with the use of color.

Yamase:I myself like primary colors. That is my base, and from there I layer different colors for each piece.

When you say "different colors," do you mean that the colors reflect some of the sights you see in your daily life?

Yamase:I wonder. There are times when I consciously use different colors and other times unconsciously. For my upcoming exhibition on Miyakojima Island, I use colors that I have mulled over in my own way by looking at photos I took when I visited the island. But sometimes I choose colors according to my mood, so it really depends on the time of year and the purpose of the exhibition.

How long does it take you to make one piece of art?

Yamase:It depends on the work, and if it goes well, it takes about a week. Sometimes it takes a long time because I can't see the next step, such as matching colors or composition. It's also a matter of mood, but I think I need to be able to complete the work without being influenced by my mood. It is a bit like an athlete's mindset (laughs), but I try to control my feelings myself.

What kind of clothes do you wear when you are painting?

Yamase:I'm pretty messy, so there was a time when I used to paint in my regular clothes, but my favorite clothes got dirty (laughs). (Laughs.) So now I wear old work pants with lots of pockets, a T-shirt, and an apron over it. It's not something I did consciously, but I feel comfortable in something that is easy to move around in and still functional.

I guess there is also the fact that it looks good even if it gets dirty.

Yamase:That's right. When I am in the studio and go out to eat lunch, it is a hassle to go to all the trouble of changing my whole body, so I leave my pants on and just change my top a little bit (laughs).

No.4 James Dian / Bicycle shop owner

PROFILE

Born in Long Beach, California, U.S.A., and raised in Phoenix, Arizona, he came to Japan in 2016 to hone his skills as a frame builder at a bicycle shop in Tokyo. Then, in 2020, he opened his own store, J.D. Cycle Tech" in Ryogoku, Tokyo. He makes custom-made original frames.
Instagram: @jamesdiion

Mixing the essence of American freedom with Japanese tradition.

It was not until you came to Japan that you acquired serious bicycle-related skills, James.

James:Toward the end of my twenties, I was thinking seriously about the rest of my life. The owner of the restaurant where I was working at the time advised me to "do what you love," and I decided that bicycles were the only thing for me.

So you came to Japan and knocked on the door of the famous "99 Cycle Sports" in Meguro.

James:I first started working at a used bicycle shop, where I saw a bicycle made by "99 Cycle Sports. I saw a bicycle made by "99 Cycle Sports" and thought it was very cool and beautiful. I was also surprised to learn that craftsmen were making bicycles in Meguro. So I immediately went to Meguro.

So you were in for a culture shock.

James:In the beginning, I was content to work at a bicycle shop and be able to ride my bicycle to work, so I never thought I would become a frame builder. Once I found something I liked, I wanted to go on and on, and I realized once again the depth of bicycles.

And your love for it grew so strong that you even opened your own restaurant.

James:It was a combination of various triggers and timing, and it ended up that way. I still work two days a week at "99 Cycle Sports," and while studying there, I also run my own store.

What kind of bicycles do you make?

James:Bicycles made by Japanese craftsmen are beautiful, precise and traditional. I think that is very attractive, and I learn a lot from it. But in my case, I want to add the essence of American freedom and flexibility. For example, I would dare to use thicker tires on a frame that would normally be matched with thinner tires. In this way, I try to propose a style that is unique to me.

I think it is somewhat similar to fashion in the sense of mixing various essences.

James:That may be so. Before making a bicycle, I talk with the customer at length. Not only about what kind of bike they like, but also what kind of lifestyle they lead, what kind of music they like, and so on. Just like fashion, each bicycle component is individually selected, so I make suggestions that match the customer's mood.

What kind of clothes do you wear when you are working?

James:It is workwear, after all. I bought my clothes secondhand because they get dirty easily (laughs). When I came to Japan, I was very surprised to see so many people stylishly wearing such old workwear.

What is it about workwear that appeals to you?

James:First of all, it is durable. And also, even if they get dirty or worn out, they still look cool. When I wear such clothes, I feel like, "Okay, let's go for it again today. That's why I like them.

CREDIT

Wrangler] jacket ¥39,600, shirt ¥7,700 (both at South 2F Wrangler), [Lee] pants ¥31,900 (South 2F Reshop), [Reproduction Shoes ¥24,750 (South 2F Reshop), Bandana ¥2,200 (South 2F And Wonder), other personal effects of stylist

shirt* 2 different colors ¥9,900, ruffle shirt ¥13,200, boots ¥18,700 (all at North 2F First Hand), pants ¥28,600 (South 2F Converse Tokyo), backpack ¥27,500, waist pouch ¥8,200 (both at South 2F Converse Tokyo), headphones The North Face] backpack ¥27,500, waist pouch ¥8,200 (both at South 3F The North Face Back Magic), headphones personal effects

Minotaur Inst] cut and sewn ¥29,700, inner ¥25,300 (both at South 3F Minotaur Inst), [and Wonder] pants ¥35,200, jacket wrapped around waist ¥74,800 (South 2F AND WONDER), other personal effects

Mammut] jacket ¥53,900 (South 3F Mammut), [and Wonder] T-shirt worn inside ¥8,800, 2-way pants ¥30,800, pants ¥35,200, waist bag ¥13,200, hat ¥15,400 (all from South 2F AND WONDER), [Salomon] shoes ¥20,900 (North 2F Sohu), gloves personal effects, other personal effects

(South 2F Reshop), (Clarks) shoes ¥25,300 (South 3F Days) Apron and accessories: personal effects of the designer, personal effects of the stylist

First Hand by 5525 Gallery jacket ¥15,950, First Hand x Wrangler pants ¥19,800 (both at North 2F First Hand), Mayas knit on canvas ¥39,600 each (South 2F Reshop), accessories personal effects accessories: personal effects of the owner, other personal effects of the stylist

Uniform Experiment shirt ¥29,700 (North 2F Sohu), Repurpose pants ¥41,800 (South 2F Reshop), Enderschema shoes ¥68,200 (North 2F Sukima), cap, glasses, watch, personal effects, gloves, stylist's personal effects, personal effects, gloves, stylist's personal effects, cap, glasses, watch, personal effects, gloves ¥68,200(North 2F Sukima), cap, glasses, watch, personal effects, gloves, stylist's personal effects

[Uniform Experiment] jacket ¥42,900, pants ¥26,400, socks ¥3,300 (all at North 2F Sof), [N. Hollywood] hoodie ¥16,500 (South 3F Days), [New Era] cap ¥4,400 (South 3F New Era), [&Wonder] shoulder gloves ¥14,300 (South 2F Enderskima shoes ¥39,600 (North 2F Sukima), Mammut backpack ¥19,250 (South 3F Mammut), personal glasses, other stylist's personal belongings

The North Face] Backpack ¥27,500 (South 3F The North Face Back Magic)

Enda Schema, vase, 500ml, ¥11,000 (North 2F Sukima)

Vase 1000ml ¥15,400 (North 2F Sukima)

Penco〉Notebook B5 ¥330, Wooden Sharpie ¥1,100 (both at Hi-Tide Store, South 2F)

Check out the image movie as well!

INFORMATION

MIYASHITA PARK

Official Site
Official Instagram
Official X
Official Branding Message

Contact]

North 2F First Hand
03-6805-1828

North 2F Sof
03-6427-9799

North 2F Sukima
03-6434-1197

South 2F Reshop
03-6712-5770

South 2F And Wonder
03-6433-5485

South 2F Converse Tokyo
03-6427-3318

South 2F High Tide Store
03-6450-6203

South 2F Wrangler
03-6427-3388

South 3F Days
03-6712-5652

South 3F Mammut
03-6712-5332

South 3F Minotaur Inst.
03-6427-5565

South 3F New Era
03-6712-5295

South 3F The North Face Back Magic
03-6427-7822