The Beatles are cool to listen to.
The Beatles who wear them are cool too.

The Beatles. No one would argue that they are the most famous band in the world. John Lennon, Paul McCartney, George Harrison, and Ringo Starr have been loved throughout the ages, and in November 2023, their first new song in 27 years, "Now And Then," was released, creating a huge impact and excitement around the world. The Beatles' official online store has been renewed, and the apparel and accessories available only there are of interest. In particular, the apparel we pick up this time is different from the previous ones, with a somewhat Showa-era retro atmosphere. OKAMOTO'S drummer Okamoto Reiji and ALI vocalist LEO will be self-styling such apparel. The Beatles are cool to listen to, and The Beatles are cool to wear!

Photo_Takaki Iwata
Hair_Tomohiro Kogure( Okamoto Reiji / bloc hair), Taro Yoshida(LEO / W)
Writer_Ryo Tajima (DMRT)
Edit_Yusuke Suzuki

Apparel & Accessories available at THE BEATLES STORE

This is a T-shirt commemorating the release of "Now And Then". Incidentally, LEO and "Now And Then" have this special episode.

At the end of the year, the subscriber's service comes up with the most listened to songs and artists during the year. That was 'Now And Then,' and the artist I listened to the most was The Beatles (laughs).

Now And Then" was released on November 2, 2023. To become the most listened to song of the year in only a short period of time, about one month, is how much LEO kept "Now And Then" on endless repeat! Moreover, he had made a playlist on his subscribers' computer for his own personal listening, which shows his extraordinary love for The Beatles.

Now And Then" Set (also includes acrylic key ring) ¥7,150

From left to right: "I want to hug you" Hoodie (black, sand khaki) ¥12,100 each, 1966 Live At Budokan Hoodie (ash, navy) ¥12,100 each

From left to right: 1966 Live At Budokan L/S Tee (black, white) ¥6,600 each, "I want to hug you" S/S Tee (black, white) ¥5,500 each

Records (3LP) ¥14,300 each, Tote bags ¥2,750 each, Key chains ¥1,650, Mugs ¥2,750 each, Clear files ¥880 each, CDs (2CD) ¥4,180 each, Slip mat (set) ¥3, 300 ¥3, 300