FEATURE

Translated By DeepL

Captain Sunshine's flagship store was born in Aoyama. Designer Shinsuke Kojima's vision for the store.
KAPTAIN SUNSHINE FLAGSHIP STORE

Captain Sunshine's flagship store was born in Aoyama. Designer Shinsuke Kojima's vision for the store.

Kaptain Sunshine has opened its long-awaited flagship store in Minami-Aoyama. Located in a small alleyway on Kotto-dori, the store is characterized by its spacious and luxurious space. Designer Shinsuke Kojima says, "I want customers to enjoy shopping in a relaxed and elegant atmosphere. In addition to the seasonal collections, the store also carries items that are exclusive to the flagship store, and the charm of the store is that it fully expresses the brand's world view. What kind of thoughts did Mr. Kojima put into the creation of this store? We ask him about the brand's current state and where it is headed in the future.

I would be happy if something invisible to the eye could be conveyed.

What kind of direction will you take as "Captain Sunshine" from now on? What do you have in mind?

Kojima: As I mentioned earlier, I would like to slowly increase the number of brand bases and directly managed stores. I would like to create places around the country where we can directly convey the brand's will.

I think each customer has his or her own shopping story, but I feel that buying from a directly-managed store has a lot of meaning.

Kojima: There is an uplifting feeling, isn't there? It is a warmth that is not materialistic, but rather a feeling. I want customers to feel that. I think there are many elements involved, such as the brand's view of the world, the atmosphere of the store, and the local atmosphere, and I would be happy if such invisible things are conveyed to customers while shopping.

INFORMATION

KAPTAIN SUNSHINE AOYAMA

Address: 1F, 5-18-10 Minami-Aoyama, Minato-ku, Tokyo
Phone number: 03-6712-6830
Hours of operation: 12:00 - 20:00
Closed: Monday
Instagram:@kaptainsunshine
kaptainsunshine.com