NEWS

Translated By DeepL

This special edition SUPERSTAR shines with a Beams-like arrangement.

Originally created as basketball shoes, adidas Originals' SUPERSTAR shoes have supported the feet of many people. The "Run-D.M.C." is a pair of shoes loved by all generations, and the "Run-D.M.C." is a straightforward expression of love for "adidas".My AdidasThe brand is also widely known as a favorite of leading hip-hop artists, as evidenced by the release in 1986 of the "Hip-Hop in the City" album.

This year marks the 55th anniversary of the birth of this model that symbolizes street culture. To commemorate this occasion, a special "SUPERSTAR" with the essence of "BEAMS" will be introduced.

The base was the latest "SUPERSTAR II," which has been updated in terms of functionality while maintaining the iconic design. The thickly padded shoe tongue provides an exceptional fit, making it an excellent choice for extreme sports and other active situations.

This time, as an exclusive model modified by BEAMS, gold is used as the accent color. As those who have worn the "SUPERSTAR" may know, a special detail commonly known as the "gold tongue" is used.

adidas Originals x BEAMS "SUPERSTARII" ¥22,000
WHITE

adidas Originals x BEAMS "SUPERSTARII" ¥22,000
BLACK

There is one more point that should not be overlooked. BEAMS" is written on the rubber toecap (shell toe).

While ensuring a high level of versatility by arranging them in the same color, a sense of fun is added with detail work that is not found in inline products. The arrangement shines as only BEAMS, which has succeeded in numerous special-order projects, can do.

Sizes range from 23 to 30 cm. Check them out for both men and women.

Sales at BEAMS Harajuku will begin at 6:00 p.m. on July 4 (Fri.), and at all BEAMS stores except for a few and the online store will start on July 5 (Sat.). If you are interested in this product, it would be a good idea to make a schedule now.

Why not get a pair appropriate for the anniversary year and enjoy a variety of coordinates?

INFORMATION

BEAMS HARAJUKU

Phone: 03-3470-3947
beams.co.jp

Launch Event

Date: Friday, July 4, 19:00-
Location: BEAMS HARAJUKU
Address: 1F/2F, 3-24-7 Jingumae, Shibuya-ku, Tokyo

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