I was attracted by the streamlined, wind-swept form of the "1000" by New Balance.
It comes in two colors, black and white, exclusive to ATMOS.
This work is a redesign utilizing the unique silhouette that symbolizes the 90's and the side construction that is said to express the dynamism of sports. A special vintage wax treatment is applied to the upper to create a worn-in texture with depth.
The shoe inherits the highest level specifications of the time, including the ABZORB® midsole for both shock absorption and resilience, the Stability web for midfoot stability, and the foam heel pad for a better fit at the footwear's mouth.
The simple color scheme that accentuates the functional beauty of the "1000" brings out its charm.
New Balance "1000"
¥19,800 (Each)
Available in sizes 23.0-29.0 and 30.0 cm, the product will go on sale on August 22 (Fri.).
The new collection will be available at ATMOS and ATMOS Pink stores, the ATMOS online store, and at New Balance stores and online store.
The pop-up will be held at the ATMOS Shinsaibashi store from August 22 (Fri.). In addition to this model, "New Balance" inline models and the "Black Out Apparel Collection" apparel line will be available. Check it out if you live in the Kansai area.
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POP UP "New Balance 1000" at ATMOS Shinsaibashi
Dates: Friday, August 22 - Sunday, September 24
Address: 2-7-6 Shinsaibashi-suji, Chuo-ku, Osaka-shi, Osaka