Serialized 【 Minor Goods Illustrated] VOL.13 Lacoste in Winter, not Polo.

A classic product of a royal brand is still good. They have a long history, reliable specifications, and never get boring no matter how old they get. However, this is a series of articles for those who are a little bit gullible. We will introduce some of the brand's lesser-known, yet highly appealing products. The 13th issue is a minor good from Lacoste.

Photo_Arata Suzuki
Styling_So Matsukawa
Text&Edit_Yuri Sudo

The Lacoste brand's staples are polo shirts in summer, cardigans in winter, and knitwear in winter. In winter, there are cardigans and knitwear. Recently, it is said that items from the 80s and 90s are gaining popularity in the vintage clothing market.

All of them are elegant items with the crocodile logo on a simple monochromatic body. They have the "Lacoste-ness" that most people imagine, but this winter is a little different. This winter, something warmer like this will be released.

Mixed Color Low Gauge Knit Zip Sweater ¥39,600
*Scheduled to go on sale in October

This zipped sweater, which looks great with a cabin and a stew, is roughly knit, low-gauge, mixed-color, and relaxed fit. It's a nice break from "normality". It's a blend of wool, nylon, and viscose that has just the right amount of elasticity, yet is still soft.

While using green, the brand's key color, as the base color, the collar, cuffs, and hem are decorated with a simple blue line. This one small detail makes a big difference.

The crocodile logo buried in the mixed colors is also very fresh.

Alpaca-blend Striped Knit Cardigan¥27,500
*Scheduled to go on sale in October

As mentioned earlier, monochromatic cardigans are the standard at Lacoste in winter. In addition, many French chic border cardigans can also be seen. These are elegant white, red, and black borders with a fine pitch width.

This season, however, the color scheme is innovative. Lime yellow, pink, and khaki lines run on a navy base. The silhouette also combines to create a very modern finish.

The material is a blend of nylon, wool, and alpaca, and has a soft, fluffy feel to the touch. The crocodile logo sandwiched between the borders is also adorable.

Chantaco Landscape Jacquard Sweater ¥34,100
*Scheduled to go on sale in November

Has there ever been such a peaceful feeling with a knit pattern? The pattern depicts the scenery of Chantaco in the Basque Country. It is a place associated with René Lacoste, the founder of the company, and is famous for its beautiful natural scenery and vast golf courses. If the pattern has a precise touch, it would be too assertive and I would be a little hesitant to wear it, but the gentle touch makes it easy to be familiar with it.

The material is a blend of nylon, wool, and alpaca, with a longer pile for a mohair-like finish. 5-gauge and thick, it has the presence to be a mainstay in your styling.

The crocodile logo is placed on the left hem.

How is it that some items have such a sophisticated image, while others are so playful? If you think about where it all originated, you can trace it back to the founder, René Lacoste.

He is said to have not only invented the polo shirt, but also developed the standard polo material himself. He also made everything himself, from the steel racket that replaced the wooden racket, to the damper that suppressed the vibration of the gad, to the tennis ball machine. It was a revolution at the time.

While playing tennis, a sport with strict rules and norms, he also creates unconventional ideas one after another. This gap is the character of René Lacoste, and it is perhaps what has been so carefully passed down to the present generation.

Location note: This is an editor's home. It is said that anyone who sits on the bed without permission is banned.