Since its birth, it has been loved by many people for over 100 years and is known as "The King of Sweatshirts.ChampionThe brand's campaign, "SWEATS FOR ALL." is now available to the public.
First, watch the movie with the theme, "Transcending gender, age, and time, to be someone's piece of clothing today." Please take a look at the movie with the theme of
In the movie, father and son Chara and HIMI arranged and sang the timeless classic "Stand By Me," and to their music, people of various genders, ages, and backgrounds wearing "Champion" sweatshirts gathered. The scene was the very worldview of the brand loved by people of all ages and genders.
The following six items were worn by the two in the look and movie.
CREW NECK SWEATSHIRT ¥11,880
This crew-neck sweatshirt has a semi-warm, semi-warm specification with a reduced degree of bristling. It is not too warm and can be used in three seasons from fall to spring. The front graphic incorporates elements of college wear from the 50s and 60s, when mascots often depicted animal motifs.
CREW NECK SWEATSHIRT ¥9,790
This crew-neck sweatshirt has a relaxed fit with a generous body and shoulder width. A special dyeing method and processing produce a vintage-like soft texture and faded color. The ribs at the cuffs and hem are cutoffs.
The following four items are from the "Reverse Weave® 11.5 oz. terry fleece" series of sweatshirts made of a raised-back fabric that becomes tougher as it is washed and develops a unique texture and flavor as it is worn. The "Reverse Weave®" manufacturing process, in which the fabric is used horizontally instead of vertically, prevents the fabric from shrinking vertically. In addition, "expansion gussets" on both sides reduce horizontal shrinkage and ensure ease of movement. The relaxed fit with room in the body and shoulder widths allows for a stress-free fit.
REVERSE WEAVE® CREW NECK SWEATSHIRT ¥14,080
This one has a college-style graphic on the front that combines letters and a mascot. There are also a total of six other types, including one that combines text and a school emblem-style illustration.
REVERSE WEAVE® HALF ZIP SWEATSHIRT ¥12,980
This half-zip sweatshirt features a narrow ribbed collar. The graphic on the chest and sleeves features a college-style typeface design of American place names and numbers, and is flock-printed. The product-washed finish makes the shirt comfortable on the skin and prevents shrinkage after washing.
REVERSE WEAVE® CREW NECK SWEATSHIRT ¥11,880
This sweatshirt has the word "SEATTLE" in a college-style typeface on the chest. Cracking rubber prints show the cracks characteristic of old clothes. The name tag is a 1970s blue single tag, faithfully reproducing the details of the parts that cannot be seen.
REVERSE WEAVE® HOODED SWEATSHIRT ¥15,180
This hoodie features the C logo embroidered on the left chest. In addition to gray, burgundy and dark green are new colors for the 2025FW season. It is also recommended to wear it with sweatpants made of the same material as a set-up.
The campaigns and items introduced are,Special SiteYou can view it from Please enjoy the world view of Champion.
