NEWS

Translated By DeepL

The Aviator is now available in the much-talked-about AI-powered “Ray-Ban Meta”! The upgraded third-generation model is now on sale.

When it comes to AI glasses that are currently in the spotlight, “Ray-Ban Meta” is the one to watch.

Not only can you take photos and videos, listen to music, and make calls hands-free, but if you talk to the built-in “Meta AI,” it’ll even tell you what you’re looking at or recommend a trendy restaurant. Plus, it’s amazing that it even comes with a real-time translation feature—which is super handy when traveling.

To clearly convey its appeal, Fuinam has published two feature articles so far.

Take the latest Ray-Ban Meta with you on your trip to Kyoto.

A New Way to Experience Festivals with Ray-Ban Meta.

The latest addition to the "Ray-Ban Meta" line—the Gen 3 (third-generation model)—has been released.

First, I’d like to mention that Ray-Ban’s classic “Aviator” model has been added to the lineup. Now you can enjoy that iconic style in AI glasses as well, expanding your range of options.

The limited-edition "Ray-Ban Meta (Gen 3) Aviator Limited Edition," created to commemorate this occasion, features a vintage-style milky warm beige frame paired with Transitions® Gen S brown lenses.

Ray-Ban Meta (Gen 3) Aviator Limited Edition
Scheduled to go on sale at select "Ray-Ban Stores" (Shibuya, Harajuku, Fukuoka, and Kyoto) and the "Ray-Ban Official Online Store." ¥103,180

In addition, the "Zena" silhouette, with its Cat-Eye-inspired design, adds a fresh touch to the "Ray-Ban Meta" collection.

The overall features of Gen 3 include a slimmer, more refined design than previous models, as well as enhanced functionality.

The "Wayfarer," "Aviator," and "Zena" models reportedly feature a 3K Ultra HD camera and a 6-microphone array that delivers clear audio and voice control, as well as "Meta AI," an action button for quick access to your favorite features, a battery that lasts up to 9 hours, and temple tips that can be adjusted for a custom fit.

In addition, the “Ray-Ban Meta Audio”—a pair of audio glasses without a camera lens—has also been released. With built-in open-ear speakers, they allow you to listen to music or take calls, and are recommended for those who don’t need a camera. These glasses also feature “Meta AI.”

While the "Ray-Ban Meta" collection includes optical styles, the Gen 2 optical styles—"Blazer" and "Scriber"—will feature limited-edition seasonal colors.

The Gen 3 models of the “Ray-Ban Meta” are now available starting September 24 at “Ray-Ban Stores,” the “Ray-Ban Official Online Store,” and authorized retailers nationwide. Once you try on these next-generation AI glasses, everyday scenes may look different than ever before.

Ray-Ban Meta (Gen 3)
¥78,980 and up

INFORMATION

Luxottica Japan Customer Service

Phone: 0120-990-307
Ray-Ban Official Website

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