“New BalanceTo celebrate the simultaneous worldwide release of the ML574, New Balance will hold an event titled "New Balance GREY DAY" on March 15 (Thu.) in cities around the world on the same day under the theme of "GREY," the brand's iconic color.
The only one of its kind in Japan to be held in Tokyo, the festival will feature live performances by artists such as tofubeats and Young Juvnile Youth , as well as art and installations by GELCHOP.
Fifty pairs of 100 people are invited to this free, invitation-only event on Wednesday, March 7, at 12:00 p.m. , here.Application FormEntries can be made through . Please note that the entry period ends on Friday, March 9.
Incidentally, there seems to be a dress code of "gray," so don't forget that, too. Wear your "New Balance" shoes, of course. We look forward to seeing you there!
Text_Rei Kawahara
ICONIC 574 New Balance GREY DAY
Date: Thursday, March 15, 2018
Hours: 18:30-22:00
Venue: WAREHOUSE TERRADA G1-5F
Address: 5F, 2-6-4 Higashi-Shinagawa, Shinagawa-ku, Tokyo
Admission: Free
LIVE PERFORMANCE
enra
→Pia-no-jaC←
tofubeats
Young Juvnile Youth
Yukibeb
ART EXHIBITION
DAMKY signs
GELCHOP
Jun Inoue
Kohki
Mana Morimoto
walnut
New Balance x HOUYHNHNM special site
sp.houyhnhnm.jp/newbalance/
