tion BLEACHED T-SHIRT ¥8,800+TAX
Another hot brand has appeared on the booming Kansai fashion scene. The members who work on this brand are truly gorgeous. Kohei Makita and Akira Nishimura of "THE," an apparel entertainment crew based in Osaka. In addition, Atsuto Tani and Fuyuki Inaba of "IMA:ZINE," which is now the focus of much attention from all over Japan. These four artists have gathered and united to create "tion," a new project that has been launched with full force.
First of all, please take a look at the following brand concept delivered by "Shon".
To deliver values that have not yet been seen, which lead to new self-expression, in order to break down the scheduled basic style that has been created by symbolized values. To achieve this, we do not follow but rather disagree, we encourage what no one else sees but what no one else sees, and we create doubt and dissonance in the style of the wearer. Each garment should move the heart and inspire the wearer to new action. . In this way, the role of "tion" is to transform feelings into form.
This face, this way of doing things . How can you not rock it? The first collection is a reversible mouton jacket, crushed denim, T-shirt, cap, beret, and mouton clutch . on Saturday, December 8.Imagine."The product will be released at
MOUTON JACKET¥185,000+TAX
CRASHED BLACK DENIM¥26,000+TAX
MOUTON CLUTCH BAG ¥55,000+TAX , FLYING DISC BIG BELLET ¥14,000+TAX , BOOMERANG CAP ¥12,000+TAX
BLEACHED T-SHIRT ¥8,800+TAX
The debut collection of the "Chon" brand will feature a mouton jacket, which symbolizes the "Chon" brand, skinny denim with a hole-crush pattern, and a cap with a boomerang motif, which represents the image of "cutting through. The collection is based on a thorough concept, and includes sharp streetwear that breaks down the basics, such as caps with boomerang motifs.
The first collection of "Shon" will bring a breath of fresh air from Osaka to the rest of the country. It will definitely be a brand that will grow in the future, so be sure to check it out now before you miss the boat. Again, the release will take place at Imagine in Nakatsu, Osaka, from this weekend, Saturday, the 8th. Don't miss it!
Text_Yosuke Ishii
IMA:ZINE
Address: 1F/2F, 3-30-4 Nakatsu, Kita-ku, Osaka-shi, Osaka
Phone: 06-7506-9378
Hours: 12:00-21:00
INSTAGRAM:@imazine_osk
imazine.osaka