[<Drama started in June 2014.NIKEThe new project, "NIKELAB." NIKELAB MA5" has been a place to introduce Nike's latest innovations, selling capsule collections with creators such as Elolson Huw's "NIKELAB ACG" and Jun Takahashi's "GYAKUSOU". On December 1, NIKELAB MA5 will open its seventh retail space in Minami Aoyama, Tokyo, following New York, London, Paris, Milan, Shanghai, and Hong Kong.
While based on the design principles of Nike Lab, the store incorporates uniquely Japanese culture and traditional techniques, and is constructed in a way that blends nature and technology. Design elements inspired by Nike Lab products are scattered throughout the store, such as the use of tatami mats on the floor of the fitting room and the use of Japanese cypress for some of the fixtures.
And to coincide with the store opening, the latest collection from "NIKELAB ACG" will be on display in the store. Here is a full view of the collection.
Left: NIKELAB ACG System Blazer ¥97,200 in TAX , Right: NIKELAB ACG Alpine Jacket ¥87,480 in TAX
The NIKELAB ACG System Blazer, which can be worn in three different ways, is based on a highly sealed 3-layer GORE-TEX® shell with a bendable arm section and a removable hood. In addition, the removable AEROLOFT liner has arm straps and can be carried empty-handed on the back. The NIKELAB ACG Alpine Jacket, also built on a three-layer GORE-TEX® shell, has a shoulder strap system that allows you to carry your coat off without having to carry it in your hands, and side zippers make it easy to adjust the insulation. In addition, five zippered pockets allow you to store valuables in a safe and convenient location, and drawcords at the waist and hood allow you to adjust the fit to your liking.
Left: NIKELAB ACG Short Sleeve Top ¥18,360 in TAX , NIKELAB ACG Tech Fleece Funnel Hoodie ¥23,760 in TAX
The NIKELAB ACG Short Sleeve Top, made of Dri-FIT wool blend, is a convenient under layer. The fold-over ribbed fabric wraps around the neck for warmth, and two material device pockets keep cell phones and other items secure while a cord port makes it easy to use. The tape and graphics, including the Conditions graphic in the center of the back, are reflectorized to increase visibility while also creating a distinctive style. The NIKELAB ACG Tech Fleece Funnel Hoodie can go smoothly from indoors to outdoors thanks to its tech fleece body, which includes sleeves that allow for easy elbow bending and a hood that can be used in four different ways. . It also comes with straps so that you can take it off in the middle of the day and carry it without having to hold it in your hands. A zippered pocket on the chest can hold valuables, while a deep front pocket comfortably cradles your hands.
Left: NIKELAB ACG Woven Pants ¥27,000 in TAX , Right: NIKELAB ACG Cargo Pants ¥30,240 in TAX
The NIKELAB ACG Woven Pants feature a DWR (durable water repellent) finish and three-dimensional stitching for easy knee movement. The rear pocket, which boasts ample storage with a zip garage at the hem, is finished with bonded material and a drawcord waistband for a secure fit. The NIKELAB ACG Cargo Pants are made of soft woven cotton with a DWR (durable water repellent) finish , providing solid leg protection from inclement weather. A drawcord waistband and ankle zippers allow you to adjust the fit to your preference. In addition, plenty of pockets, including a rear zip pocket and drawcord cargo pockets, allow you to go empty-handed.
NIKELAB ACG Zoom Tarac Flyknit ¥34,560 each in TAX
The NIKELAB ACG Zoom Tarac Flyknit is based on the design of the NIKE ACG Zoom Tarac, which was introduced in 2008 and gained popularity. The design combines the durability of a hiking boot with the traction and comfort of a lightweight trail running shoe.
All of these are available from December 1, 2012.NIKE.COM/NIKELAB. and will be available at NIKELAB MA5 and at select NIKELAB retailers. Please check it out along with the world view of NIKELAB MA5.
Text_Jun Nakada
NIKELAB MA5
Address: Chateau Toyo Minami-Aoyama 1F, 5-12-24 Minami-Aoyama, Minato-ku, Tokyo (5-minute walk from Omotesando Station)
Business hours: 11:00 - 20:00
Phone number: 03-6427-2560 (open from 12/1)
Closed: No regular holidays
NIKE.COM/NIKELAB
