The company has about 170 stores nationwide, and its rapid growth over the past 10 years has become a hot topic of conversation.WEGO." The store is a leader in youth culture with its diverse lineup of trend-catching items, but it may not be so well known that it actually started out as a single used clothing store a quarter of a century ago.
On March 21 (Thursday, national holiday), "WEGO VINTAGE" was opened in the birthplace of "WEGO vintage clothing" in Minami's Ame-mura, to make it known once again.
Currently, there are four Polo stores in the Kanto area, but this is surprisingly the first store to open in the Kansai area. The 130-square-meter building is the largest of its kind in Osaka, with a sports and skating corner, a section devoted exclusively to polo, and other subdivisions.
The Harajuku-inspired corner is piled high with edgy regulars in bright colors and patterns.
A section with a wide variety of skate brands.
What is particularly striking to clothing enthusiasts is the reopening of the legendary vintage store "Bigman" and "Manhattan Records," which is no exaggeration in saying that it is the place where hip-hop took root in Japan, as in-shop stores. Together with "WIGO," these "comrades" who colored the American Village culture in the 1990s form a triangle.
The Big Man, which sadly closed in 2016, has been faithfully recreated, not only in its lineup but also in its interior.
Manhattan Records," which used to be just a stone's throw from here, has also returned. The selection of rare used vinyls is more than enough to make you want to dig around.
The floor of "Manhattan Records" is equipped with a DJ booth. At the opening party, DJ HASEBE, who released his first album "natsuco" under the name OLD NICK last year, was on hand to entertain the crowd. On March 30 (Sat.), Japan's world-famous "King of Digginn'," MURO, will perform.
At the silkscreening event, which has been held since the opening day, you can have your choice of four different illustrations designed by artist F3 (Fumi) hand-printed.
In this milestone year of our 25th anniversary, we wanted to once again open a store specializing in vintage clothing in a "special place," the Ame-mura district. I want the young customers of today to know about it, and I hope the people who used to play in this town will enjoy it as well. Kyosuke Sonoda, who was once the store manager of the Ame-mura store, became the new president of the company last year. He is now the new president of the company, and he looks very contented.
506XX 1st ¥300,000+TAX from Levi's " ®︎
Special vintage with a small number of bullets is from "BIGMAN". Good condition.
'50s scajan ¥100,000+TAX
Also picked up from "Big Man" is a tiger and eagle vintage freak's coveted piece.
Marilyn Manson Long T (dead stock) ¥60,000+TAX
As the price of van T's continues to soar, now is the time to get these areas as well.
Jimmy's pants ¥12,800+TAX
A little bit loose , by an American surf apparel brand.
At the opening party, many guests of all ages came to the event.
Wiggo Vintage Americamura is a modern update of the store's roots in vintage clothing, the very origin of the store. Locals in Kansai, as well as people from other prefectures, should not miss adding this shop to their to-do list in Osaka.
Text_Yoshio Horikawa［Tryout］
Photo_Masao Inoue［Tryout］
WEGO VINTAGE Americamura Store
Address: B1F, 1-16-8 Nishi-Shinsaibashi, Chuo-ku, Osaka-shi, Osaka
Phone: 06-6125-5944
Business hours: 11:00 - 21:00
wego.com
