In 1982, [Joon] JoonNew BalanceThe 990 was created as a running shoe that combined the best technology of its time. It is a well-known story that celebrities from all over the world are professed fans of this sneaker.
This masterpiece is sure to have many fans among our readers. At last, the version 5 model is now available.
The 990 is available in two colors: the iconic gray and black. The simple design, made of high-quality pigskin suede and mesh, is a modern masterpiece that retains the DNA of the previous "990s" while adding a modern twist.
Each ¥28,000+tax
The TPU material collar strap that holds the ankle in place is from the v2 design. The Ortholite insole, which improves cushioning, has been newly adopted in v5. The familiar New Balance technologies of ENCAP for stability and shock absorption and ABZORB for shock absorption and rebound elasticity have also been incorporated.
The 990 is available in three different sizes to choose from, not only in terms of foot length, but also in terms of three different wides (instep circumference sizes). From those with a narrow foot to those with a wide width and high instep, all can enjoy the "990.
The "990" is a timeless "real thing" that is unmistakably timeless. The catchphrase from a popular advertisement at the time was, "On a scale of 1,000, 990 is the 990." The 990 is unmistakably timeless and authentic. The 990 will go on sale on April 27 (Sat), with pre-orders starting tomorrow, April 19 (Fri) at the official New Balance online store.
Text_Rei Kawahara
New Balance Japan Customer Service Center
Phone: 0120-85-0997
shop.newbalance.jp/shop/e/eEnb-made990
M990 (Men's)
Color: GRAY, BLACK
Size: D,2E,4E/25.0-29.0,30.0cm(GRAY), D/25.0-29.0,30.0cm(BLACK)
Price: ¥28,000 + tax
W990 (Women)
Color: GRAY, BLACK
Size: B,D,2E/22.0-25.5cm(GRAY), D/22.0-25.0cm(BLACK)
Price: ¥28,000 + tax
