Sock maker born in California, with roots in skating, surfing, and art.STANCEAlthough it was founded in 2010, it is a major brand in its home country of the United States, where it is an official supplier to the MLB and an official licensed partner of the NBA.
In addition to socks, the brand is also involved in various initiatives under the theme "UNCOVER THE UNCOMMON (conventional is boring)," focusing on people who are making a big impact in their respective industries.
As part of this effort, in 2018, the "UNITED ARROWS & SONSThe company has welcomed Mr. Motoshi "Poggy" Ogi, the director of "Stance," as its ambassador. A video interview with Mr. Ogi is currently available on the Stance website.
The short video (less than 3 minutes) is very rich in content, beginning with Mr. Ogi's sense of fashion, his own personal history, and current luxury fashion. The "breaking the mold" in the latter half of the video should be familiar to many people.
It is well worth listening to the words of one of Japan's leading fashion icons. You can watch them quickly and easily, so be sure to check them out in your spare time.
Text_Keisuke Kimura
STANCE
stance-jp.com