Nowadays, it is not so rare to see an original film made as an advertisement for a product. However, it is rare to have such a prestigious group of directors and not mention the product in the film.
On the subject of the mechanism of "'Karada Karpis' 500" to reduce body fat, "Four directors gathered .
They are Nobuhiro Yamashita, director of "Linda Linda Linda Linda" and "Over Fence"; Natsuki Seta, director of "Parks"; Shinzo Katayama, assistant director of Pon Joon-ho and Nobuhiro Yamashita's films, whose feature film "Cape Brothers" has attracted much attention; and Shuichi Okita, director of "The Chef of South Polar" and "The Place with Mori".
【 1st/ Mechanism Theme: Continuation] Nobuhiro Yamashita ( Nobuhiro Yamashita ) His representative works include "Linda Linda Linda Linda" (05), "Gyakuyaku Ressha" (12), "Oritoriamu Tamako" (13), etc. His recent works include "Hard Core" (18), "Hard Core" (18), "Hard Core" (18), "Hard Core" (18), "Hard Core" (18), etc. Hard Core" ((18)) won the Minister of Education, Culture, Sports, Science and Technology's Art Encouragement Prize for New Talent. He has a versatile style that combines entertainment and auteurism in the current Japanese film industry.
【 Second/ Mechanism Theme: Sediments] Natsuki Seta ( Seta Natsuki ) studied under director Kiyoshi Kurosawa at the graduate school of Tokyo National University of Fine Arts and Music. Her representative works include "Letters from Beyond" (08), "5windows" (11), "PARKS" (17), and also worked on the drama version of "Setutsumi" (17). His originality shines through in his cute and experimental style.
【 Third film / Mechanism Theme: Shattering] Shinzo Katayama ( Shinzo Katayama ) After working as an assistant director on films by Pon Joon-ho and Nobuhiro Yamashita, he spent nearly two years filming the feature film "Cape Brothers and Sisters," which made its debut in March 2007 with an impactful theatrical release. The film was a smash hit at the box office, receiving rave reviews from a distinguished list of critics.
【 Fourth/ Mechanism Theme: Combustion] Shuichi Okita (Okita Shuichi ) His representative works include "The Chef of South Polar" (09), "The Woodsman and the Rain" (12), "To See a Waterfall" (14). His most recent film, "The Place with Mori" (18), was a big hit and won the Best Screenplay Award at the Yokohama Film Festival. Many people have fallen in love with Okita's world, where surreal laughter coexists with a gentle gaze.
The subject is the mechanism of "'Karada Karpis' 500" that reduces body fat, and four film directors seriously produced a film based on the characteristic mechanisms "continuation," "precipitation," "pulverization," and "combustion" from the functional explanation video. Moreover, it is a completely original story.
【 1st / Mechanism Theme: Continuation] From the work of director Nobuhiro Yamashita.
Special site hereYou can already see the works of directors Yamashita, Seta, and Katayama at .
These films will be screened together with a film directed by Shuichi Okita, which will be shown for the first time on June 4, ( and ) at Theatre Shinjuku. The screening will be followed by a talk show featuring four directors(*Please note that the speakers are subject to change without notice).
Twenty pairs of 40 people will be invited to this screening.
To apply, write "Calpis" in the subject line and include your name, email address, and mailing address, and send it to ［ by 24:00 on Sunday, May 26, 2012.presents@rhino-inc.jpPlease send an email to ］ . Winners will be announced upon notification of the winners for one pair of 2 people.
【 Vol. 2 / Mechanism Theme: Sediments] From the work of director Natsuki Seta.
【 3rd / Mechanism Theme: Shattering] From the work of director Shinzo Katayama.
The audience will surely have the opportunity to hear the unique stories of how each filmmaker's film was created. This will be an unforgettable screening for film fans, and it will also be a good opportunity for aspiring film creators to learn how their work was sublimated from the starting point of product promotion.
Why did it have to be a movie and not a commercial? Why did it have to be a film and not a commercial? Let's see the "seriousness" of a famous director on the screen!
Text_Shinri Kobayashi
KARADA CALPIS® 500 Mechanism Film Festival
Date & Time: June 4 (Tue.) Doors open 18:15, Concert begins 18:30~( Screening and talk show combined, approx. 120 min. ) *Talk show will follow the screening.
Location: Shinjuku Theatres Building B1), 3-14-20 Shinjuku, Shinjuku-ku, Tokyo
Speakers: Director Shuichi Okita, Director Nobuhiro Yamashita, Director Natsuki Seta, Director Shinzo Katayama ( scheduled )
Special Site:https://www.calpis.info/karada-calpis/mechanism-filmfestival
