A swimwear brand born in Australia in 1928.Speedoand "BEAMS (BEAMS)will be released on Saturday, July 6.
Speedo's position in the world of swimming is solid and well known to everyone, but it has not had a strong image in the world of fashion. In this respect, the collaboration with BEAMS, which has a proven ability to link things from other fields to the world of clothing, is understandable.
Each ¥8,900+tax
Each ¥15,000+tax
Cap ¥5,900+TAX
Hat ¥6,900+TAX
The collection includes a T-shirt with a classic logo printed on it, a pair of bright swim shorts that can be worn on the street, and a cap and hat, the brand's first attempt at a Japanese design. The collection can be used in all kinds of situations, and is the result of Speedo's technological expertise.
The material used for the water shorts, cap, and hat is LZR Pulse +, which is also used in swimming suits. This high-performance material, which is also used in the much-talked-about "Laser Racer" swimsuit, was jointly developed by Speedo international and a French textile manufacturer.
The relaxed look of this collection is extremely authentic. As you can see, there is a sparkle to the fashion content here that would not have been present in Speedo's previous approaches.
It will be available at a total of five stores: four BEAMS stores nationwide and NEUTRALWORKS.TOKYO in Aoyama.
Text_Rei Kawahara
Speedo × BEAMS
www.beams.co.jp
www.goldwin.co.jp/speedo/
Flash Orange, Diva (purple), and Bondi Blue swim shorts are available only at BEAMS Harajuku NEUTRALWORKS.TOKYO. The other three stores offer only black.
Stores
BEAMS HARAJUKU 03-3470-3947
BEAMS ROPPONGI HILLS 03-5775-1620
BEAMS JAPAN 03-5368-7300
BEAMS STREET UMEDA 06-6366-3695
NEUTRALWORKS.TOKYO 03-6455-5961
