The fashion industry generates tens of millions of tons of waste per year amid calls for global environmental preservation. In the past, a brand made headlines by discarding a large amount of new clothes.
Against this backdrop, the keywords "eco," "sustainable," and "traceable" are now indispensable to fashion. Many brands are emphasizing how sustainable and well sourced their products are.
However, the brand that will start in 2019AWBeta postThe creations of the "K" brand are addressing environmental issues from a different angle. It is truly unique.
A wallet with a moss and stone motif. Not only in appearance, but even the texture is very similar.
Inspired by environmental issues and traditional crafts, the items produced are so attractive that you can't help but want to touch them. In other words, they encourage the viewer to think. Leather products that resemble moss or stones are typical examples.
This bag is made of a material that is a cross between a plastic bag and silk.
In addition, a number of products that combine trash and traditional crafts, developed in collaboration with artisans from Amami Oshima, will also be available.
Websitelaunches today. Stores handlingthis way (direction close to the speaker or towards the speaker)Check with the
Finally, I would like to add that Beta Post items not only look good, but are also made in the real world. We look forward to your continued patronage.
