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【The Shirt Style By Brooks Brothers] Brooks Brothers, Shirts and Me Vol.6 Shuhei Nishiguchi, Director, BEAMS F

Supima Cotton Oxford Polo Button Dress Shirt Milano Fit ¥19,000+TAX

Shuhei Nishiguchi is currently the director and buyer of BEAMS F, which proposes new standards by constantly incorporating modern interpretations and a sense of mixing styles based on classic European styles. For Mr. Nishiguchi, the Brooks Brothers brand provides a good cushion for his style.

I often wear European clothes, but Brooks Brothers is very useful because it provides a good cushion. It's as if they neutralize the taste of the clothes, rather than making them too heavily European. For example, "Brooks Brothers" button-down shirts are representative of the United States and have a quality that is instantly recognizable as "Brooks Brothers" to anyone who sees it. For me, it is a great luxury to match such an item with an Italian-made made-to-order suit. I don't think it would be interesting to wear a shirt of the same taste, also made in Italy. I want to enjoy the mixing and matching of different items of clothing.

The blue striped button-down shirt, navy blue blazer, and gray trousers are an orthodox style. The well-calculated sizing is a masterpiece.

Brooks Brothers" embodies both the classic European style and the American traditional. Both have their own merits, and the ability to freely cross them is definitely one of the interesting aspects of clothing.

For those of us in the classic field, a button-down shirt is a must-have. I picked up my first Brooks Brothers shirt when I was in high school. I would go to thrift stores and look for American-made Brooks Brothers button-down shirts, and when I found one in my size, I would buy it. There were surprisingly few white button-downs because many of them were in poor condition, with yellowing or damage to the collar, but I would buy white, blue, and other interesting patterns from the various patterns released each season. I would buy white, blue, and other interesting patterns from among the various patterns released each season.

Button-down collar with impressive collar pin fastening.

The strength of Brooks Brothers is that everyone knows us. I think the strength of being known by everyone is irreplaceable. I think this is because we have always continued to produce high quality products. I think it's because we've never changed our corporate philosophy or anything like that, and we've kept it strong."

Mr. Nishiguchi making the rounds inside the BEAMS F store in Harajuku.

We are currently handling Brooks Brothers at BEAMS F. We are also doing special order projects, such as making shirts with pinhole collars, round collars, and other patterns that we want to request. I think it is better for the brand if we keep the standard items but create new items as one line, so I let Brooks Brothers know that. I feel that Brooks Brothers is finally changing. To be honest, since it is a classic brand, it is difficult to say that it is sensitive to the current times, but I am sure that it is adjusting to them. It is a brand with a long history, but with high expectations for the future. I think it is important for someone like myself to keep saying that. In fact, I have the feeling that it is precisely because I have high expectations for the brand that I am allowed to say so.

PROFILE

Shuhei Nishiguchi
Director, BEAMS F

Born in 1977 in Osaka. Joined BEAMS after graduating from university. After working as a sales representative at a store in his hometown of Osaka for about 10 years, he became an assistant buyer in 2011, and has been in his current position since 2014, heading the "BEAMS F" department. He is also well known as an international fashionista, as he is frequently snapped at the "Pitti Womo" exhibition in Florence, Italy.

Photo_Shin Hamada
Text_Maruro Yamashita
Edit_Yosuke Ishii

INFORMATION

Brooks Brothers Japan Ltd.

Phone: 0120-185-718
www.brooksbrothers.co.jp

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