NEWS

Translated By DeepL

Oralee and Reshop update the classic sweatshirt. The result is a 3-twist e-difficulty!

What do you think of sweatshirts? Almost everyone would imagine that brand's famous product in the "What do you think of sweatshirts?

AURALEEThe sweatshirt is an updated version of that classic item.

A tightly packed sweatshirt material that feels soft and lightweight while maintaining the weight, firmness, and volume of its appearance was developed especially for this project. The texture and volume are maintained, while the ease of wear is realized, satisfying the user's selfish desires in all aspects.

There is also a heartbreakingly detailed device. By twisting the Auralee brand tag three times and attaching it, the brand tag seen on old clothes is reproduced.

While paying homage to that masterpiece, we have faced it without any eccentricity and created a product that is firmly modern, carefully crafted, and faithfully finished.

How is the result of confronting a gem with the most orthodox of orthodox methods? A new standard that connects the past with the future and is inevitably sold out is born.

INFORMATION

AURALEE × L'ECHOPPE

Launch: Oct. 19, ( Sat. ) 11am
Price: ¥24,000+tax
Store:Reshop
Address: 1F, 3-17-3 Minami-Aoyama, Minato-ku, Tokyo
Phone: 03-5413-4714

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