Since the declaration of the state of emergency, various events have been canceled or postponed, jobs are being worked from home, and schools are closed. Many people have lost their daily activities, and the situation remains uncertain with no prospect for a conclusion to the situation.
In the meantime, [Joon]...THE NORTH FACE, a special website for children who are more anxious than adults, and for parents who care for such children.Young Explorers." is now available to the public.
In addition to a video based on the brand's tagline, "NEVER STOP EXPLORING," the magazine features messages from skiers, climbers, trail runners, and other athletes who are active in Japan and abroad. The North Face's unique viewpoint is conveyed in this difficult time, with hints on how to raise children's potential for when the situation is under control.
Although the emergency has been extended and there is still no room for digression, let us take a new step forward with a view to the post-Corona world with the thought, "NEVER STOP EXPLORING = never stop exploring".