Reebok, the British global fitness brand known for its high-spec sneakers as well as its basics, has designated May 15 as "Pump Day (Pump Day )" in honor of the innovative spirit of the brand's well-known "The Pump Technology". Reebok has designated May 15 as "Pump Day (Pump Day )" in honor of the innovative spirit of the brand's well-known "The Pump Technology. Three sneaker models appropriate for this ceremony were released on May 15, ( and ), the day of "Pump Day.
INSTAPUMP FURY OG ¥19,800 in TAX
The Citron color, first released in 1994, is being reissued for the first time in a year. This model was very popular when it was reissued last year, and is expected to be a hot seller this time as well. It will be a great accent in spring and summer fashion, which tends to be simple.
INSTAPUMP FURY OG TOKYO ¥19,800 in TAX
INSTAPUMP FURY OG OSAKA ¥19,800 in TAX
INSTAPUMP FURY OG SEOUL ¥19,800 in TAX
INSTAPUMP FURY OG SHANGHAI ¥19,800 in TAX
This model is based on the design sources of Asian cities such as Tokyo, Seoul, and Shanghai. The color scheme expresses the fashion and culture of each city, and the name of each city is embroidered on the heel. The coloring is urban and sophisticated, so it will go well with any pants.
INSTAPUMP FURY OG 90s House ¥19,800 in TAX
This is the only Japan-exclusive model among the items to be released this time. This pair was inspired by a scene from the "Reebok 90s House," a limited-time museum held in Harajuku last year. The heel features the signature of Takuya Ueoka, an artist who works in a wide range of fields from album jackets to store interior design, and the insole is printed with the words "PUMP FURY," designed by Ueoka. The insole is printed with the words "PUMP FURY" designed by Mr. Ueoka. Citron fans will not want to miss out on this model.
The project to celebrate "Pump Day" will continue in the future.Reebok eightyone, a special collection featuring designer Kohei Ohkita of VINL ARCHIVE, will be launched.Reebok" is gaining more and more momentum, with such new products as the "Reebok" brand. Reebok will continue to enliven the sports and fashion scene.
